27 Best 「watch」 Books of 2024| Books Explorer

In this article, we will rank the recommended books for watch. The list is compiled and ranked by our own score based on reviews and reputation on the Internet.
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Table of Contents
  1. A Man & His Watch: Iconic Watches and Stories from the Men Who Wore Them
  2. The Watch, Thoroughly Revised: The Art and Craft of Watchmaking
  3. The Wristwatch Handbook: A Comprehensive Guide to Mechanical Wristwatches
  4. The Watch Book
  5. Retro Watches: The Modern Collectors' Guide
  6. American Wristwatches: Five Decades of Style and Design (Schiffer Book for Collectors)
  7. The Magic of Watches: A Smart Introduction to Fine Watchmaking
  8. The Watch Book Rolex
  9. Rolex Wristwatches: An Unauthorized History (A Schiffer Book for Collectors)
  10. The Cartier Tank Watch: The Tank Watch
Other 17 books
No.1
100

“I’ve paged through stacks of books on the history of watches. . . . But I hadn’t come across a book that actually moved me until I picked up A Man and His Watch. The volume is filled with heartfelt stories.”—T: The New York Times Style Magazine"There are a bunch of beautifully illustrated watch books out there, but A Man & His Watch by Matt Hranek is more than that. It speaks to the nature of watches as deeply personal items."—Gear Patrol, Coffee Table Books Our Staff Can’t Live WithoutPaul Newman wore his Rolex Daytona every single day for 35 years until his death in 2008. The iconic timepiece, probably the single most sought-after watch in the world, is now in the possession of his daughter Clea, who wears it every day in his memory. Franklin Roosevelt wore an elegant gold Tiffany watch, gifted to him by a friend on his birthday, to the famous Yalta Conference where he shook the hands of Joseph Stalin and Winston Churchill. JFK’s Omega worn to his presidential inauguration, Ralph Lauren’s watch purchased from Andy Warhol’s personal collection, Sir Edmund Hillary’s Rolex worn during the first-ever summit of Mt. Everest . . . these and many more compose the stories of the world’s most coveted watches captured in A Man and His Watch. Matthew Hranek, a watch collector and NYC men’s style fixture, has traveled the world conducting firsthand interviews and diving into exclusive collections to gather the never-before-told stories of 76 watches, completed with stunning original photography of every single piece. Through these intimate accounts and Hranek’s storytelling, the watches become more than just timepieces and status symbols; they represent historical moments, pioneering achievements, heirlooms, family mementos, gifts of affection, and lifelong friendships.

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No.2
94

The Watch—featuring Rolex, Patek Philippe, IWC, Jaeger-LeCoultre, Omega, TAG Heuer, Breitling, and other collected and discussed watch brands—is a remarkable full-color guide to vintage and contemporary mechanical watches, perfect for both beginner and expert watch collectors.A well-made men’s wristwatch combines inspired design, technical innovation, and precise craftsmanship. It helps to define a man’s personal style, and it can be an essential tool for many pursuits.It might be a talisman or an heirloom. It can be a lifelong companion, or part of a collection that brings its own deep rewards. If it has a history, it can evoke the era in which it was made; if it’s new, it may speak to today’s cutting-edge technology. It may incorporate gold and porcelain or carbon composite and titanium.The Watch celebrates the craftsmanship of watchmaking for the watch collector. It features more than 600 vintage and contemporary watches from 50 leading brands that have made significant contributions to the history and craft of fine watchmaking. Reflecting the authors’ deep knowledge of every aspect of today’s lively and diverse community of watchmakers and watch collectors, it’s an essential book for any aficionado.For this revised edition, national bestselling author Gene Stone is joined by Stephen Pulvirent of Hodinkee.com. Together, they have thoroughly revamped the book to reflect the current state of the watch world, with the addition of new brands, new models, and more focused and nuanced coverage of the traditional brand leaders. Here are 430 watches, profiles of collectors, and an update on buying, collecting, and maintaining watches. There is even an invaluable A-to-Z glossary of watch terms, completely updated.This remarkable oversize, full-color book belongs in the home of every watch collector.

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No.3
83

A fantastic reference work for the novice or the seasoned watch enthusiast Fully illustrated with 470 color photographs Brand-Agnostic. Features a vast array of timepieces from over 90 manufacturersDespite the functional obsolescence of the mechanical wristwatch (our phones and computers tell more accurate time) the early 21st Century has seen a boom in the development, production, and appreciation of all things horological. Whether it is presented to the collector as an alternative investment, as a feat of micro-mechanical technology, or as a showcase of artisanal mastery, the mechanical wristwatch has never possessed more forms, functions or facets than it does today. The Wristwatch Handbook is written from the epicenter of a renaissance, a place in time between the Quartz revolution and the rise of the smart device - where the mechanical wristwatch is the antidote to the microprocessor and the permanent buzz of your inbox. From the multi-axis tourbillon, to the split-second chronograph, to the sidereal sky chart, The Wristwatch Handbook covers it all and does so with more than 470 rich illustrations from over 90 of the World's leading brands.The book is separated into two sections. The first section provides the reader with a comprehensive understanding of the mechanical movement. Its chapters explore power, transmission, distribution and regulation illustrating the basic concepts before considering the innovation and complexity that takes place further toward the cutting edge. From the fifty-day power reserve, to the constant force mechanism, and the 1,000Hz mechanical escapement, section 1 will allow the reader to understand and appreciate what is happening beneath the dial of their watch. Section two allows the reader to take this understanding and apply it to the vast range of complications (functions) that exist in modern horology. Each chapter showcases a distinct category of complication. For example, the regatta timer, pulsometer, and monopusher chronograph join a host of others in a chapter entitled 'Recording Lapses of Time'; The power reserve indicator, dynamograph, and crown position indicator are featured in a chapter for 'Power and Performance Indication'; The moon phase indicator, annual calendar, and planetarium can be found in the 'Astronomical Complications' chapter. Once the functional categories are exhausted, the final three chapters explore whimsical complications that have little regard for practical function, novelty time indication, and the 'super-complicated' watch - a rare breed of timepiece that houses an intimidating host of complications featured throughout the book. Upon completion of The Wristwatch Handbook the reader will be able to identify even the most exotic complication from across the room, and be able to share their appreciation and understanding of what makes it so useful and compelling.The Wristwatch Handbook is "brand agnostic", using only those watches that most aptly illustrate the given subject-matter. As a consequence the book places equal emphasis on the classic and the cutting edge, on watches produced in large volume or exclusive runs, by industry-leading technology or at the hand of a master. In doing so the book provides an unparalleled range of watches from over 90 brands, allowing the reader to determine for themselves which brands, complications, and styles they will build their collection from.

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No.4
74

The Watch Book

Brunner, Gisbert L.
Te Neues Pub Group

Few objects combine function, elegance, and status as well as a wristwatch. One's choice of chronograph reveals a great deal because it shows the value we place on the most precious resource of all-time. A blend of precise mechanics, craftsmanship, fine materials, and innovation distinguishes the truly superlative examples. In The Watch Book, readers can feast their eyes and minds on a magnificently-illustrated and well-documented chronicle of the world's best timepieces. First, we're treated to a brief discussion of the meaning of time and its measurement by ticking sets of gears and hands. Next we delve into more than 18 premium manufacturers, including Patek Philippe, Rolex, and Cartier. These biographies of the most important names in top-end timekeeping trace the progressive development from their earliest days right up to the latest innovations and current models. We explore just what makes these houses outstanding, learning about the remarkable breakthroughs that established them as the crème de la crème of the European watch industry.

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No.5
72

A popular collector’s guide to discovering the world of unusual, rare, and dazzlingly retro watches.What you wear on your wrist can be more than merely functional. Eschewing the common categories of the “classics,” the ostentatiously high-priced, and the “blingy,” this book brings together individualist pieces that few have seen and even fewer own.Retro Watches is a collector’s guide for those who want to make a statement with the watch they wear, but who are looking for something a little different. It collects the most intriguing, visually striking, and out-there watch designs from little-known but influential watch brands, along with overlooked but brilliant pieces from the major players. Over one hundred watch models are featured, specially photographed for the book and accompanied by accessible, informative texts discussing the watch’s design, history, and intriguing features, as well as info panels detailing rarity, value, and other key attributes. Additional breakout spreads dive into the cultural and fashion history of watch design and the many innovations of the ’60s, ’70s, and ’80s.Beautifully presented, Retro Watches is the volume for the watch wearer who wants to stand out from the crowd. 400 color illustrations

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No.6
71

Introduced into a skeptical American marketplace early in the twentieth century, the wristwatch soon caught the consumer's imagination. It was not long before American watch manufacturers adopted the form and brought their ingenuity and creativity to bear on the style and design of the wristwatch. Fifty years of innovation and beauty follow, and this beautiful book brings you the story in word and picture. Illustrated with over 600 full color pictures, the authors have traced the history of the American wristwatch. Their original research brings life to some of the persons who influenced its development. Design periods are defined and the watches they engendered are amply illustrated giving the reader knowledge that is valuable, both for the appreciation and the collecting of these wristwatches.

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No.7
71

• A complete, informative primer on how watches work. Accessible for the amateur and meaty enough for the aficionado. What is a beautiful watch? How do you make a good choice? The Magic of Watches explains how and why these little objects are so precious, fascinating and exciting. The book presents paradoxes: why a one-million-dollar watch might be less precise and more fragile than one that costs 15 dollars. It comes back to the origins of the measurement of time: how did we go from the water clock to the wristwatch? The Magic of Watches is unique: it focuses in detail on the basics in order to understand and love watches better. Contents: 1. Welcome; 1.1 Why a book, why this one; 1.2 Why watches are magic; 1.3 How to use this book; 1.4 The first mission: To tell the time; 1.5 The challenge of measuring time; 1.6 The quartz revolution; 1960s); 1.7 Fantastic plastic (1980s); 1.8 The wristwatch, from instrument to artifact; 1.9 "Smart," or connected, watches (2010s); 2. Buying; 2.1 Ten reasons why you should get a watch; 2.2 Choosing; 2.3 Key elements; 2.4 Secondhand; 2.5 Selling your watch; 2.6 Knowledge; 3.Care; 3.1 Setting; 3.2 Maintenance and care; 3.3 Service and after-sales; 3.4 Repairs; 3.4 Travel; 3.5 Insurance; 4. Anatomy; 4.1 Display; 4.2 Indications; 4.3 Functions and complications; 4.4 Movement (Caliber); 4.5 Case; 4.6 Bracelets and Straps; 4.7 Materials.

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No.8
68

The Watch Book Rolex

Brunner, Gisbert
Te Neues Pub Group

The ultimate standard work on the Rolex brand is going into a new edition. The Watch Book Rolex has long been undisputedly one of the best coffee-table books when it comes to the luxury watch brand. In this superlative coffee-table book, Gisbert L. Brunner, known among experts as the "watch pope", illuminates the history of the chronometric legend Rolex. In his usual artistic style, he explains what makes this brand unique and to what extent it has contributed to the technical development of the wristwatch. From the first officially certified wristwatch, to the waterproof "Oyster" case, to the technically sophisticated models of modern times, Gisbert covers everything the reader needs to know about the Rolex brand in impressive pictures and highly informative yet entertaining texts. In the third revised edition, the successful author has now also included the latest models of the legendary Submariner and Daytona series, the brand's traditional lines, which are already celebrating their 70th and 60th anniversaries. But in this edition, Gisbert also addresses the particular challenges facing the watchmaking trade in the advancing 21st century. The business is confronted with the increasing shortage of skilled workers. The author highlights the innovative projects and programmes with which the luxury brand is countering this trend in order to be able to maintain its own standards of guarantee and service in the future. Text in English, French and German.

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No.9
68

The name Rolex is recognized around the world. It has become an icon of beauty, quality, accuracy, style, and taste. While there are other fine manufacturers of timepieces, none has reached this pinnacle of public respect and acclaim. The watches produced by Rolex over the last 100 years are celebrated in this lavishly illustrated classic, now in a revised and expanded third edition. Over 30 newly discovered wristwatches are included in this volume, along with new information and a revised value guide. In addition there are detailed looks at some of Rolex's legendary movements. Dowling and Hess, both acknowledged Rolex authorities, have captured the watches' beauty in color photography and present the most thorough and extensive history written of the company. The watches and the extensive information this book offeres to collectors make it a truly useful volume, one that will be cherished by watch lovers around the world.

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No.10
64

A timeless piece of modern watchmaking, Cartier's Tank watch is an icon that never ceases to renew itself.   Designed by Louis Cartier in 1917, the Tank watch is an icon of modern watchmaking. The functionality and refined design of this wristwatch, combining geometry and harmony, defines its strong identity. Immediately recognizable and always in step with the times, the Tank watch has been reinterpreted for more than a century through multiple variations that are forever faithful to the spirit of the original design: Tank Cintrée, Tank Chinoise, Tank Américaine, Tank Française and, more recently, the relaunch of the Tank Must.   Augmented with a chapter on new models created since 2017, this new edition offers a journey into the heart of the myth. Thanks to numerous archival documents and some previously unpublished photos, the book explores, through the passionate pen of a true connoisseur, the most significant Tank watches and their technical characteristics while drawing up portraits of famous clients who, over time, have been seduced by this timeless timepiece.  

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No.11
64

The Watch Book Rolex

Brunner, Gisbert L.
Te Neues Pub Group

"The Watch Book: Rolex is the next best thing to an actual Rolex." ―Alexandra Pauly, Highsnobiety. “If you’ve ever wondered why Rolex is the most famous watch brand on Earth, here are the answers. The Watch Book ROLEX is the second revised edition of what many consider to be the Rolex Bible.” ―Rebecca Doulton, Monochrome. Watch lovers and Rolex admirers delightt in this new edition of The Watch Book Rolex, expert Gisbert L. Brunner guides you through the wonderful world of this luxury watch brand with passion, attention to detail, and consistently impressive expertise. The waterproof “Oyster,” the “Datejust,” or the more than half-a-century-old diver’s “Submariner”: timepiece aficionado Brunner walks readers through the innovative technology and design behind iconic Rolex models. Brand-new entries from the Rolex 2020 and 2021 collection celebrate the latest crowns of Rolex achievement. With trilingual texts in German, English, and French and some 400 color and black-and-white photographs, this is a delight of a book for watch lovers, watch collectors, and Rolex devotees around the globe. Text in English, German and French.

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No.12
64

About Time: Celebrating Men's Watches

Line, Ivar Hauge
Schiffer Pub Ltd

This celebration of high-end men’s wristwatches is a collection of essays, timelines, and more than 250 color photographs. Aimed at collectors, watch enthusiasts, and anyone with an interest in fashion, the book ranges from in-depth looks at specific models, including classics and contemporary timepieces, to overviews of pilot’s watches, diver’s watches, and other watches developed for various purposes. Short essays and timelines take a look at pop culture, including topics such as cars and watches, watches in space, watches in films, famous advertising campaigns, and celebrities and their timepieces. Learn about today’s customized watches, smart watches, and a watch that shows the time in words only. Featured watch brands include Audemars Piguet, Omega, Rolex, IWC, Patek Philippe, Hublot, Tag Hauer, and more. The author also presents his top 10 list for the ultimate watch collector.

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No.13
62

Over a short ten-year time-span, Hodinkee has positioned itself as the preeminent and most distinguished destination for modern and vintage wristwatch enthusiasts. Exiting a career in finance, Ben Clymer decided to fuse his horological and writing passions in order to start a blog discussing everything from new products to vintage wristwatch auctions. Titling his endeavor after the Czech word hodinky, which means ‘little watch,’ Clymer sought to create a platform that was casual and accessible to all levels of enthusiasts―within a few years The New York Times dubbed him the “High Priest of Horology.”What started as a humble blog quickly transformed into a full-fledged magazine and e-comm hub for some of the world’s leading watch brands. Celebrating the decade milestone since Hodinkee’s founding, this book captures the storied expertise of the world’s leading experts on time. With chapters breaking down chronographs, dive watches, high design, and horological icons, this book is a connoisseur’s compendium for the timepiece veterans and novices alike.

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No.14
61

Rare Watches features more than fifty of the most unusual watches in the world, including incredible one-off models and collector's editions. From watches that have set new records in auction houses, to feats of modern technology and engineering, via iconic models worn by figures such as Elvis and James Bond, this book appeals to professionals, collectors and amateurs alike.The photography in this book was organized in collaboration with Christie's auction house, displaying some of the rarest, most expensive and desirable watches ever. Complete with slipcase, this is a beautifully packaged look at some of the world's most sought-after timepieces.

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No.15
61

A thoroughly updated and deluxe edition of the first monograph of its kind to explore 120 years of automotive-inspired timepieces.Drive Time, Sea Time, and Air Time comprise the first horological lifestyle trilogy to survey high-performing timepieces through the lenses of the cars, ships, and planes that inspired them. With curated new watches to reflect ever-more sophisticated time-pieces and horological expertise, this deluxe third edition of Drive Time is a modern, distinctive update to the series.Housed in a handsome slipcase, Drive Time Deluxe Edition focuses on the iconic racing chronographs of the mid-twentieth century, such as the Rolex Daytona, Omega Speedmaster, and TAG Heuer Carrera and Monaco, through current timepieces from Chopard Mille Miglia, Breitling by Bentley, Porsche Design, and IWC Mercedes-Benz AMG collections. In celebrating two great twentieth-century inventions—the mass-produced automobile and the wristwatch—Drive Time is perfect for lovers of timepieces, cars, and deluxe style.

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No.16
61

Back by popular demand! The first illustrated guide devoted specifically to the highly collectible field of military watches and clocks. Filled with concise descriptions and explanations of more than 150 distinct models, and including a guide to current price ranges. Chapters cover, in chronological order: pocket and deck watches, wristwatches, aviators watches, chronographs, timers, stop watches, divers watches and clocks. An invaluable reference for collectors.

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No.17
60

From Audis to iMacs, Beetles to palm-tops, the design secrets behind some of the biggest business success stories of all times"Del Coates has written a definitive playbook for product managers on how to cultivate winning design leadership strategies."Betty Baugh, President of the Industrial Designers Society of AmericaIn Watches Tell More Than Time, awardwinning designer and mentor Del Coates explains the importance of product design for businesspeople and other nondesigners. From an explanation of the physiology of our responses to product design, to secrets of achieving harmony and elegance, to the impact of computer-assisted modeling on modern design, Coates covers the topic from every angle, using real-life product design case studies to illustrate his points. A lively and accessible exploration of the fascinating world of product design, written by an internationally acknowledged master, Watches Tell More Than Time will appeal to managers and executives, marketing professionals, and design junkies interested in the subject.

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No.18
60

The early 2000s were an important period, spanning a time when mechanical watches had quite rightly retaken their place in the world market. We all may have a digital device in our pocket that is more accurate than a mechanical watch, but a timepiece has soul, personality, and history. The collection in this book is a step into the world of vintage watch collecting, with a range of photographs, intricate research, and accessible reference material that will intrigue both the casual and avid enthusiast. The collection showcases some of the most interesting, luxurious, and functional 20th-century (1930–1980) mechanical timepieces ever to be produced, including Heuer's Autavia, Rolex's Submariner, Gallet's MultiChron, Zenith's De Luca, and the Universal Space Compax.

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No.19
60

Watchmaking

Daniels, George
Philip Wilson Pub Ltd

Twenty-eight years after its first publication, the best-selling Watchmaking continues to inspire and encourage the art of watchmaking, especially among new generations of enthusiasts. As a supreme master of his art, George Daniels' advice is constantly sought by both students and watch repairers, his understanding of the problems that can beset the would-be watchmaker, especially in an age of mass production, and his expert knowledge of the history of watchmaking being second to none.Here, the making of the precision timekeeper is described step-by-step and illustrated at each stage with line drawings and brief explanatory captions. The text is easy to follow and care has been taken to avoid complicated technical descriptions. As Daniels is particularly interested in the development of the escapement - many are described in this book, several of his own design - the reader is encouraged to explore this aspect of watchmaking in even greater detail.This classic handbook still remains indispensable to generations of watchmakers and repairers, and also provides a fascinating insight to the enthusiast and watch-collector who, until its publication, had rarely been able to admire the superb craftsmanship of a fine watch without understanding how it works.

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No.20
60

ENGLISH TEXT / TESTI IN ITALIANO - A BOOK BY MARCO STRAZZI, THE AUTHOR OF THE MUSEUM COLLECTION AND ROLEX 1905-1960 - Watch Ads 1950-1959 is the first of two volumes featuring a vast selection of images that take the reader throughout a century of communication relating to the watchmaking industry and provide an unusual look into the evolution of design, style and the public's tastes. Additional contents include an overview of wristwatch development, excerpts from brochures, catalogs, certificates, user manuals, and the lists of Swiss trademarks and manufacturers as of 1958. - An extract from the foreword : "... Vintage ads convey something that no comment can express as effectively: the spirit of the time. The images, layout, wording and even font choice are a unique and unmistakable expression of how the manufacturer perceived its product, and of how he hoped the customers would perceive it, at the very time such product was available through retailers. They are living history. And not only that. The thousand or so selected images are also a faithful testimony of how design, style and the public's tastes evolved. The ambition of Watch Ads is therefore to turn into a useful tool allowing readers to figure out the approximate date of production of old watches. It is usually possible to associate trends with decades, though this generalization does not lack exceptions …" - Visit https://www.10e10.ch/ to download the preview file---------------------------------------------------------TESTI IN ITALIANO E INGLESE - UN LIBRO DI MARCO STRAZZI, AUTORE DI LANCETTE & C., ROLEX DALLA A ALLA Z, THE MUSEUM COLLECTION AND ROLEX 1905-1960 - Watch Ads 1950-1959 è il primo di due volumi dedicati a un'ampia rassegna di immagini che guidano il lettore attraverso un secolo di comunicazione legata all'industria orologiera e forniscono una testimonianza insolita sull'evoluzione del design, dello stile e dei gusti del pubblico. Il libro comprende anche una panoramica dell'evoluzione dell'orologio da polso, pagine tratte da opuscoli, cataloghi, certificati, manuali d'istruzioni, e le liste delle marche e dei fabbricanti svizzeri aggiornate al 1958 - Dall'introduzione: "... Le affiches d'epoca ricreano qualcosa che nessun commento sa rendere in modo altrettanto efficace: lo spirito del tempo. Le immagini, la grafica, lo stile dei testi, perfino la scelta del carattere tipografico, sono l’espressione unica e inconfondibile di come il fabbricante percepiva il suo prodotto, e di come desiderava che lo percepisse il pubblico, nel momento stesso in cui tale prodotto era disponibile presso i rivenditori. La storia in diretta. Non solo. Le oltre mille illustrazioni selezionate rappresentano anche la testimonianza fedele di come sono cambiati il design e i gusti del pubblico. In questo senso, Watch Ads ambisce a diventare uno strumento utile per gli appassionati desiderosi di attribuire una datazione attendibile agli orologi vintage. Gli orientamenti stilistici sono infatti indicativi delle epoche, anche se la regola non è priva di eccezioni…" - Pagine: 364 - Rilegatura: brossura - Dimensioni: cm 21,59 x 27.94 - Lingue: italiano e inglese - Tutto a colori - Visita https://www.10e10.ch/ per scaricare il PDF di anteprima.

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No.21
60

ENGLISH TEXT / TESTI IN ITALIANO - A BOOK BY MARCO STRAZZI, THE AUTHOR OF THE MUSEUM COLLECTION AND ROLEX 1905-1960 - Watch Ads 1960-2000 is the second of two volumes featuring a vast selection of images that take the reader throughout a century of communication relating to the watchmaking industry and provide an unusual look into the evolution of design, style and the public's tastes. Additional contents include an overview of wristwatch development, as well as excerpts from brochures, catalogs, certificates and user manuals. - An extract from the foreword : "... Vintage ads convey something that no comment can express as effectively: the spirit of the time. The images, layout, wording and even font choice are a unique and unmistakable expression of how the manufacturer perceived its product, and of how he hoped the customers would perceive it, at the very time such product was available through retailers. They are living history. And not only that. The thousand or so selected images are also a faithful testimony of how design, style and the public's tastes evolved. The ambition of Watch Ads is therefore to turn into a useful tool allowing readers to figure out the approximate date of production of old watches. It is usually possible to associate trends with decades, though this generalization does not lack exceptions …" - Visit https://www.10e10.ch/ to download the preview file --------------------------------------------------------- TESTI IN ITALIANO E INGLESE - UN LIBRO DI MARCO STRAZZI, AUTORE DI LANCETTE & C., ROLEX DALLA A ALLA Z, THE MUSEUM COLLECTION AND ROLEX 1905-1960 - Watch Ads 1960-2000 è il secondo di due volumi dedicati a un'ampia rassegna di immagini che guidano il lettore attraverso un secolo di comunicazione legata all'industria orologiera e forniscono una testimonianza insolita sull'evoluzione del design, dello stile e dei gusti del pubblico. Il libro comprende anche una panoramica dell'evoluzione dell'orologio da polso, pagine tratte da opuscoli, cataloghi, certificati e manuali d'istruzioni. - Dall'introduzione: "... Le affiches d'epoca ricreano qualcosa che nessun commento sa rendere in modo altrettanto efficace: lo spirito del tempo. Le immagini, la grafica, lo stile dei testi, perfino la scelta del carattere tipografico, sono l’espressione unica e inconfondibile di come il fabbricante percepiva il suo prodotto, e di come desiderava che lo percepisse il pubblico, nel momento stesso in cui tale prodotto era disponibile presso i rivenditori. La storia in diretta. Non solo. Le oltre mille illustrazioni selezionate rappresentano anche la testimonianza fedele di come sono cambiati il design e i gusti del pubblico. In questo senso, Watch Ads ambisce a diventare uno strumento utile per gli appassionati desiderosi di attribuire una datazione attendibile agli orologi vintage. Gli orientamenti stilistici sono infatti indicativi delle epoche, anche se la regola non è priva di eccezioni…" - Pagine: 312 - Rilegatura: brossura - Dimensioni: cm 21,59 x 27.94 - Lingue: italiano e inglese - Tutto a colori - Visita https://www.10e10.ch/ per scaricare il PDF di anteprima.

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No.22
60

In 1988, Aletta and Peter Stas founded Frédérique Constant, a manufacturer based in Plan-les-Ouates, Geneva, that develops exceptional and affordable wristwatches. This book, presented in intimate interview form, reflects the passion and vision of the company's founders. Read about this family-run business, quite young compared to most Genevan brands, and peruse the timepieces that have contributed to its rapid rate of success. Their philosophy, from the very beginning, has been to reach out to a broader class of enthusiasts who want exquisite, timeless, and yet classical watches at sensible prices. Also browse gorgeous images and personal analyses of the high-end complications in the Ateliers deMonaco line, inluding Minute-Repeater, Perpetual Calendar, and various tourbillons, which Peter co-founded in 2009. In 2002 he and Aletta acquired Alpina, the 130-year-old, trusted sports watch manufacturer, also featured and thoroughly examined by model in this volume.

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No.23
60

Wristwatches: The Models That Made an Age

De Vecchi, Paolo
White Star Editions

From the first models made in the 1900s to the luxury brands created by Cartier and Patek Philippe, the wristwatch has become an object of passion among collectors. Through 55 of the most celebrated manufacturers, and more than 800 photos, this spectacular volume looks at the evolution of the watch—its advances in design and technology, use in everyday life, and social impact. The featured styles include the Calatrava for Patek Philippe, Royal Oak for Audemars Piguet, Santos and Tank for Cartier, Submarines for Rolex, and the colorful Swatch, where plastic and the most innovative materials combine with precious gold and diamonds.

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No.24
60

This book tackles the history of the Swiss watch industry in a global perspective: it gives particular attention to rival nations such as the United Kingdom, the USA and Japan. The author demonstrates how Swiss watchmakers succeeded in facing various challenges: the industrialization of production at the end of the 19th century, the delocalization of production in the interwar years and globalization since the 1960’s. These challenges helped Switzerland to maintain and strengthen its position as a leader on the world market. This study shows how innovation and new technologies, the industrial policy of the Swiss authorities, the industrial district organization and the relations with trade unions explain the worldwide success of the Swiss watch industry.

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No.25
60

The Rolex Story

Heel, Franz-christoph
Schiffer Pub Ltd

The brand with the crown is recognized worldwide as an invaluable sports implement and luxury product. In little more than one hundred years, it has become one of the most successful and innovative watch brands on the planet. Rolex manufactures more than a half a million wristwatches per year while maintaining an outstanding reputation and near-perfect quality. From the beginning, the sponsorship of statesmen, movie stars, and athletes has driven its success, but the company has expanded to include more than just the rich and famous. The Rolex Oyster became the first watch to defy the elements when, in 1927, Mercedes Gleitze wore one while she swam the English Channel. In 1933, the company patented the first automatic winding mechanism. Learn more about this history and read updated reports written about new Rolex ideas and performance tests featured in the German watch magazine Armbanduhren (Wristwatch) from the past 15 years.

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No.27
60

A century of automotive-inspired watches. This lavish volume is a fascinating exploration of the interplay between two kinds of beautifully made machines. A detailed look at the development and history of timepieces influenced by automotive design, made in direct partnership with automotive firms or historically important presences in the world of motorsports. A comprehensive index features more than ninety automobile-inspired watches of the early and mid-twentieth century, such as the Rolex Daytona and TAG Heuer Carrera and Monaco, up through current timepieces such as those found in the Chopard Mille Miglia, Breitling by Bentley, Porsche Design, Hublot Ferrari, Jaeger-LeCoultre Aston Martin, and IWC Mercedes-Benz AMG collections. Informative, insightful, and entertaining, Drive Time is an invaluable reference for the mechanical connoisseur.

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