100 Best 「profesional」 Books of 2024| Books Explorer

In this article, we will rank the recommended books for profesional. The list is compiled and ranked by our own score based on reviews and reputation on the Internet.
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Table of Contents
  1. Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
  2. David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
  3. The PD Book: 7 Habits that Transform Professional Development
  4. Spark
  5. The Intelligent Investor: The Definitive Book On Value Investing. A Book Of Practical Counsel (Revised Edition) (Collins Business Essentials)
  6. Market Wizards: Interviews with Top Traders (Updated)
  7. Leveling Up: 12 Questions to Elevate Your Personal and Professional Development
  8. Presence: Bringing Your Boldest Self to Your Biggest Challenges
  9. The Algebra of Wealth: A Simple Formula for Financial Security
  10. Think Again: The Power of Knowing What You Don't Know
Other 90 books
No.1
100

The #1 New York Times bestseller. Over 20 million copies sold!Tiny Changes, Remarkable ResultsNo matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights.Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field.Learn how to:make time for new habits (even when life gets crazy);overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more.Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

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No.2
83

Explore the power of the underdog in Malcolm Gladwell's dazzling examination of success, motivation, and the role of adversity in shaping our lives, from the bestselling author of The Bomber Mafia.Three thousand years ago on a battlefield in ancient Palestine, a shepherd boy felled a mighty warrior with nothing more than a stone and a sling, and ever since then the names of David and Goliath have stood for battles between underdogs and giants. David's victory was improbable and miraculous. He shouldn't have won.Or should he have?In David and Goliath, Malcolm Gladwellchallenges how we think about obstacles and disadvantages, offering a new interpretation of what it means to be discriminated against, or cope with a disability, or lose a parent, or attend a mediocre school, or suffer from any number of other apparent setbacks.Gladwell begins with the real story of what happened between the giant and the shepherd boy those many years ago. From there, David and Goliath examines Northern Ireland's Troubles, the minds of cancer researchers and civil rights leaders, murder and the high costs of revenge, and the dynamics of successful and unsuccessful classrooms—all to demonstrate how much of what is beautiful and important in the world arises from what looks like suffering and adversity.In the tradition of Gladwell's previous bestsellers—The Tipping Point, Blink, Outliers and What the Dog Saw—David and Goliath draws upon history, psychology, and powerful storytelling to reshape the way we think of the world around us.

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No.3
83

Develop transformational professional development programs that build and sustain your school community In The PD Book, bestselling author Elena Aguilar and co-author Lori Cohen offer seven habits--and a wealth of practical tools--that help you transform professional development. In this book, you'll learn how to inspire adult learners, the importance of having clear purpose, and how to navigate power dynamics in a group. You'll also learn a new way to plan PD that allows you to attend to details and be a responsive facilitator. The dozens of tips and tricks, anecdotes and research, and tools and resources will enable you to create the optimal conditions for learning. You'll also: Craft effective outcomes for your adult students and design an agenda that aligns with adult learning principles Use storytelling as a tool for effective workshops and trainings Plan backwards from evaluations and outcomes to create powerful and lasting educational experiences Ideal for educational leaders and administrators, professional development facilitators, coaches, and positional leaders in both K-12 and higher education, The PD Book is an incisive resource offering concrete strategies for educators at all levels.

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No.4
83

Spark

Morgan, Angie
Mariner Books

From the team behind the corporate leadership consulting firm Lead Star—three leadership experts with military backgrounds—comes the New York Times bestseller Spark, “a myth-destroying book that will make you rethink both the theory and practice of leadership” (Daniel H. Pink).Leadership is not about job titles—it’s about action and behavior. “Sparks” are the doers, thinkers, innovators, and key influencers who are catalysts for personal and organizational change. But these extraordinary individuals aren’t defined by the place they hold on an organizational chart—they are defined by their actions, commitment, and will.Leadership experts Angie Morgan, Courtney Lynch, and Sean Lynch show how you can become a Spark by cultivating seven key leadership behaviors. Grounded in the latest research on leadership development, this fresh, accessible road map is packed with real-world stories from inside companies like Facebook, Google, and Boston Scientific, and from the authors’ own high-stakes, challenging experiences serving in the US Armed Forces.With Spark as a blueprint, anyone can become a catalyst for change, and any organization can identify and develop Sparks.Featuring a Foreword by Frederick W. Smith, founder, chairman and CEO of FedEx

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No.5
83

This classic text is annotated to update Graham's timeless wisdom for today's market conditions...The greatest investment advisor of the twentieth century, Benjamin Graham, taught and inspired people worldwide. Graham's philosophy of "value investing" -- which shields investors from substantial error and teaches them to develop long-term strategies -- has made The Intelligent Investor the stock market bible ever since its original publication in 1949.Over the years, market developments have proven the wisdom of Graham's strategies. While preserving the integrity of Graham's original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today's market, draws parallels between Graham's examples and today's financial headlines, and gives readers a more thorough understanding of how to apply Graham's principles.Vital and indispensable, this HarperBusiness Essentials edition of The Intelligent Investor is the most important book you will ever read on how to reach your financial goals.

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No.6
75

The world's top trader's reveal the secrets of their phenomenal success!How do the world's most successful traders amass tens, hundreds of millions of dollars a year? Are they masters of an occult knowledge, lucky winners in a random market lottery, natural born virtuosi―Mozarts of the markets? In search of an answer, bestselling author Jack D. Schwager interviewed dozens of top traders across most financial markets. While their responses differed in the details, all of them could be boiled down to the same essential formula: solid methodology + proper mental attitude = trading success. In Market Wizards Schwager lets you hear, in their own words, what those super traders had to say about their unprecedented successes, and he distils their responses down into a set of guiding principles you can use to become a trading star in your own right. Features interviews with superstar money makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more Tells the true stories behind sensational trading coups, including the one about the trader who turned $30,000 into $80 million, the hedge fund manager who's averaged 30 percent returns every year for the past twenty one years, and the T bond futures trader who parlayed $25,000 into $2 billion in a single day!"Market Wizards is one of the most fascinating books ever written about Wall Street. A few of the 'Wizards' are my friends―and Jack Schwager has nailed their modus operandi on the head."Martin W. Zweig, Ph.D., Editor, The Zweig Forecast

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No.7
75

A Wall Street Journal Bestseller\nExperience explosive growth and success in your career and personal life by taking ownership of your personal development and understanding you don't need to know all the answers—but you do need to ask the right questions.\nWhether you're a leader of ten, a hundred, or many more, there's no one more important to lead than yourself. If you're not leading yourself, why would anyone else want to follow you? Ryan Leak speaks to thousands of leaders every year, and he has learned that the most successful people have taken ownership of their own development—and in order to realize your potential, you need to fully understand yourself.\nBeing a great leader is not about having all the answers but asking the right questions—and that starts with careful introspection and inviting others to tell you what they see in you. Leveling Up helps you focus on the person you're becoming and think about the goals you want to accomplish. Some of the twelve strategic questions in this book include: What is it like to be around me? (The Self-Awareness Question) What credit can I give away? (The Team Player Question) Who knows who I really am? (The Transparency Question) What's my definition of success? (The Vision Question) Do I have to do it all? (The Rest Question) Am I enjoying it? (The Fun Question)\\nLeadership theory and business practices are important to study, but nothing is better than discovering the answers that will reveal who you are at your core, where you want to go in your career and life in general, and how you can influence and impact those around you.

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No.8
75

MORE THAN HALF A MILLION COPIES SOLD: Learn the simple techniques you'll need to approach your biggest challenges with confidence.Have you ever left a nerve-racking challenge and immediately wished for a do over? Maybe after a job interview, a performance, or a difficult conversation? The very moments that require us to be genuine and commanding can instead cause us to feel phony and powerless. Too often we approach our lives' biggest hurdles with dread, execute them with anxiety, and leave them with regret.By accessing our personal power, we can achieve "presence," the state in which we stop worrying about the impression we're making on others and instead adjust the impression we've been making on ourselves. As Harvard professor Amy Cuddy's revolutionary book reveals, we don't need to embark on a grand spiritual quest or complete an inner transformation to harness the power of presence. Instead, we need to nudge ourselves, moment by moment, by tweaking our body language, behavior, and mind-set in our day-to-day lives.Amy Cuddy has galvanized tens of millions of viewers around the world with her TED talk about "power poses." Now she presents the enthralling science underlying these and many other fascinating body-mind effects, and teaches us how to use simple techniques to liberate ourselves from fear in high-pressure moments, perform at our best, and connect with and empower others to do the same.Brilliantly researched, impassioned, and accessible, Presence is filled with stories of individuals who learned how to flourish during the stressful moments that once terrified them. Every reader will learn how to approach their biggest challenges with confidence instead of dread, and to leave them with satisfaction instead of regret."Presence feels at once concrete and inspiring, simple but ambitious — above all, truly powerful." —New York Times Book Review

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No.9
75

AN INSTANT #1 NEW YORK TIMES BESTSELLERA must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor, and cohost of the Pivot podcast Scott Galloway.A must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor, and cohost of the Pivot podcast Scott GallowayToday’s workers have more opportunities and mobility than any generation before. They also face unprecedented challenges, including inflation, labor and housing shortages, and climate volatility. Even the notion of retirement is undergoing a profound rethink, as our lifespans extend and our relationship with work evolves. In this environment, the tried-and-true financial advice our parents followed is no longer enough. It’s time for a new playbook.In The Algebra of Wealth, Scott Galloway lays bare the rules of financial success in today’s economy. In his characteristic unvarnished, no-BS style, he explains what you need to know in order to better your chances for economic security no matter what. You’ll learn:How to find and follow your talent, not your passion, when making career decisions How to ride and optimize big economic waves (hard truth: market dynamics always trump individual achievement) What small steps you can take that pay big returns later, including diversification and tax planning How stoicism can help you minimize spending and develop better financial habitsBrimming with wise, game-changing advice from one of the world’s most popular business school professors, The Algebra of Wealth offers a powerful framework for making the most of what opportunities come your way.

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No.10
75

#1 New York Times Bestseller“THIS. This is the right book for right now. Yes, learning requires focus. But, unlearning and relearning requires much more—it requires choosing courage over comfort. In Think Again, Adam Grant weaves together research and storytelling to help us build the intellectual and emotional muscle we need to stay curious enough about the world to actually change it. I’ve never felt so hopeful about what I don’t know.”—Brené Brown, Ph.D., #1 New York Times bestselling author of Dare to LeadThe #1 New York Times bestselling author of Hidden Potential, Originals, and Give and Take examines the critical art of rethinking: learning to question your opinions and open other people's minds, which can position you for excellence at work and wisdom in lifeIntelligence is usually seen as the ability to think and learn, but in a rapidly changing world, there's another set of cognitive skills that might matter more: the ability to rethink and unlearn. In our daily lives, too many of us favor the comfort of conviction over the discomfort of doubt. We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn. We surround ourselves with people who agree with our conclusions, when we should be gravitating toward those who challenge our thought process. The result is that our beliefs get brittle long before our bones. We think too much like preachers defending our sacred beliefs, prosecutors proving the other side wrong, and politicians campaigning for approval--and too little like scientists searching for truth. Intelligence is no cure, and it can even be a curse: being good at thinking can make us worse at rethinking. The brighter we are, the blinder to our own limitations we can become.Organizational psychologist Adam Grant is an expert on opening other people's minds--and our own. As Wharton's top-rated professor and the bestselling author of Originals and Give and Take, he makes it one of his guiding principles to argue like he's right but listen like he's wrong. With bold ideas and rigorous evidence, he investigates how we can embrace the joy of being wrong, bring nuance to charged conversations, and build schools, workplaces, and communities of lifelong learners. You'll learn how an international debate champion wins arguments, a Black musician persuades white supremacists to abandon hate, a vaccine whisperer convinces concerned parents to immunize their children, and Adam has coaxed Yankees fans to root for the Red Sox. Think Again reveals that we don't have to believe everything we think or internalize everything we feel. It's an invitation to let go of views that are no longer serving us well and prize mental flexibility over foolish consistency. If knowledge is power, knowing what we don't know is wisdom.

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No.11
75

New York Times bestselling author and Life Designs, Inc. creator Martha Beck shares her step-by-step program that will guide you to fulfill your own potential and create a joyful life.In this book, you'll start by learning how to read the internal compasses already built into your brain and body--and why you may have spent your life ignoring their signals. As you become reacquainted with your own deepest desires, you'll identify and repair any unconscious beliefs or unhealed emotional wounds that may be blocking your progress.This will change your life, but don't worry--although every life is unique, major transformations have common elements, and Beck provides a map that will guide you through your own life changes. You'll learn how to navigate every stage, from the first flickering appearance of a new dream to the planning and implementation of your own ideal life.Based on Dr. Beck's work as a Harvard-trained sociologist, research associate at Harvard Business School, instructor at Thunderbird Business School, and especially on her experiences with her clients over the last six years, Finding Your Own North Star offers thoroughly tested case studies, questionnaires, and exercises to help you articulate your core desires and act on them to build a more satisfying life.“Explorers depend on the North Star when there are no other landmarks in sight. The same relationship exists between you and your right life, the ultimate realization of your potential for happiness. I believe that a knowledge of that perfect life sits inside you just as the North Star sits in its unaltering spot.” -- Martha Beck

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No.12
72

Lead from the Outside is a necessary guide to harnessing the strengths of being an outsider by Stacey Abrams, one of the most prominent black female politicians in the U.S.Leadership is hard. Convincing others―and often yourself―that you possess the answers and are capable of world-affecting change requires confidence, insight, and sheer bravado. Lead from the Outside is the handbook for outsiders, written with the awareness of the experiences and challenges that hinder anyone who exists beyond the structure of traditional white male power―women, people of color, members of the LGBTQ community, and millennials ready to make a difference.In Lead from the Outside, Stacey Abrams argues that knowing your own passion is the key to success, regardless of the scale or target. From launching a company, to starting a day care center for homeless teen moms, to running a successful political campaign, finding what you want to fight for is as critical as knowing how to turn thought into action. Stacey uses her experience and hard-won insights to break down how ambition, fear, money, and failure function in leadership, while offering personal stories that illuminate practical strategies.Stacey includes exercises to help you hone your skills and realize your aspirations. She discusses candidly what she has learned over the course of her impressive career: that differences in race, gender, and class are surmountable. With direction and dedication, being in the minority actually provides unique and vital strength, which we can employ to rise to the top and make real change.

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No.13
72

New York Times BestsellerFollowing the success of Lean In and Why Women Should Rule the World, the authors of the bestselling Womenomics provide an informative and practical guide to understanding the importance of confidence—and learning how to achieve it—for women of all ages and at all stages of their career.Working women today are better educated and more well qualified than ever before. Yet men still predominate in the corporate world. In The Confidence Code, Claire Shipman and Katty Kay argue that the key reason is confidence.Combining cutting-edge research in genetics, gender, behavior, and cognition—with examples from their own lives and those of other successful women in politics, media, and business—Kay and Shipman go beyond admonishing women to "lean in."Instead, they offer the inspiration and practical advice women need to close the gap and achieve the careers they want and deserve.

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No.14
72

The #1 New York Times bestseller."A gorgeous and inspiring work of art on creation, creativity, the work of the artist. It will gladden the hearts of writers and artists everywhere, and get them working again with a new sense of meaning and direction. A stunning accomplishment.” —Anne LamottFrom the legendary music producer, a master at helping people connect with the wellsprings of their creativity, comes a beautifully crafted book many years in the making that offers that same deep wisdom to all of us.“I set out to write a book about what to do to make a great work of art. Instead, it revealed itself to be a book on how to be.” —Rick RubinMany famed music producers are known for a particular sound that has its day. Rick Rubin is known for something else: creating a space where artists of all different genres and traditions can home in on who they really are and what they really offer. He has made a practice of helping people transcend their self-imposed expectations in order to reconnect with a state of innocence from which the surprising becomes inevitable. Over the years, as he has thought deeply about where creativity comes from and where it doesn’t, he has learned that being an artist isn’t about your specific output, it’s about your relationship to the world. Creativity has a place in everyone’s life, and everyone can make that place larger. In fact, there are few more important responsibilities.The Creative Act is a beautiful and generous course of study that illuminates the path of the artist as a road we all can follow. It distills the wisdom gleaned from a lifetime’s work into a luminous reading experience that puts the power to create moments—and lifetimes—of exhilaration and transcendence within closer reach for all of us.

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No.15
72

NEW YORK TIMES BESTSELLER • The author of The Talent Code unlocks the secrets of highly successful groups and provides tomorrow’s leaders with the tools to build a cohesive, motivated culture.“A truly brilliant, mesmerizing read that demystifies the magic of great groups.”—Adam Grant, author of Think AgainA BLOOMBERG AND LIBRARY JOURNAL BEST BOOK OF THE YEARWhere does great culture come from? How do you build and sustain it in your group, or strengthen a culture that needs fixing?In The Culture Code, Daniel Coyle goes inside some of the world’s most successful organizations—including the U.S. Navy’s SEAL Team Six, IDEO, and the San Antonio Spurs—and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation, and explains how diverse groups learn to function with a single mind. Drawing on examples that range from Internet retailer Zappos to the comedy troupe Upright Citizens Brigade to a daring gang of jewel thieves, Coyle offers specific strategies that trigger learning, spark collaboration, build trust, and drive positive change. Coyle unearths helpful stories of failure that illustrate what not to do, troubleshoots common pitfalls, and shares advice about reforming a toxic culture. Combining leading-edge science, on-the-ground insights from world-class leaders, and practical ideas for action, The Culture Code offers a roadmap for creating an environment where innovation flourishes, problems get solved, and expectations are exceeded.Culture is not something you are—it’s something you do. The Culture Code puts the power in your hands. No matter the size of your group or your goal, this book can teach you the principles of cultural chemistry that transform individuals into teams that can accomplish amazing things together.

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No.16
72

Amazon Bestseller in Etiquette\nAmazon Bestseller in Business Etiquette\nAmazon Bestseller in Management Science\nAmazon Bestseller in Business Image & Etiquette\nAmazon Bestseller in Etiquette Guides & Advice\nAmazon Bestseller in Nonprofit Management and Leadership\nAmazon Bestseller in Communication in Management\\nProfessional Pearls of Wisdom to Project Power and Poise\\nBuilding relationship capital is the most important ingredient to career success. When one is keenly aware of how their behavior and words impact others, and in turn, how to make others comfortable, a lifetime of dividends get paid in the form of leadership opportunities and enhanced relatability and credibility. Modern business etiquette opens the door to a world where employees are empowered to be the finest ambassador of themselves and their employer that they can be. Through the fresh lens of modern business etiquette, this book offers a dynamic learning journey of strategies, tools, and real-life applications where readers smartly position themselves for advancement by becoming the very best they can be.

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No.17
72

Doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people.Money―investing, personal finance, and business decisions―is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important topics.

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No.18
71

NEW YORK TIMES BESTSELLER • From the author of The Power of Habit, a fascinating exploration of what makes conversations work—and how we can all learn to be supercommunicators at work and in life“A winning combination of stories, studies, and guidance that might well transform the worst communicators you know into some of the best.”—Adam Grant, author of Think Again and Hidden PotentialCome inside a jury room as one juror leads a starkly divided room to consensus. Join a young CIA officer as he recruits a reluctant foreign agent. And sit with an accomplished surgeon as he tries, and fails, to convince yet another cancer patient to opt for the less risky course of treatment. In Supercommunicators, Charles Duhigg blends deep research and his trademark storytelling skills to show how we can all learn to identify and leverage the hidden layers that lurk beneath every conversation.Communication is a superpower and the best communicators understand that whenever we speak, we’re actually participating in one of three conversations: practical (What’s this really about?), emotional (How do we feel?), and social (Who are we?). If you don’t know what kind of conversation you’re having, you’re unlikely to connect.Supercommunicators know the importance of recognizing—and then matching—each kind of conversation, and how to hear the complex emotions, subtle negotiations, and deeply held beliefs that color so much of what we say and how we listen. Our experiences, our values, our emotional lives—and how we see ourselves, and others—shape every discussion, from who will pick up the kids to how we want to be treated at work. In this book, you will learn why some people are able to make themselves heard, and to hear others, so clearly.With his storytelling that takes us from the writers’ room of The Big Bang Theory to the couches of leading marriage counselors, Duhigg shows readers how to recognize these three conversations—and teaches us the tips and skills we need to navigate them more successfully.In the end, he delivers a simple but powerful lesson: With the right tools, we can connect with anyone.

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No.19
71

NO APOLOGY NEEDED takes a brutally honest look at one woman’s journey towards finding peace and happiness in her career and life. Through her personal story the author shows you how to embrace your authenticity and rekindle your spark!\\nYou will love:\nCONNECTION – You are not alone in this journey to have it all. You get to be the wife, mother, and career professional you’ve always dreamed of. It’s just a little ugly until it you figure it all out.\nHONESTY - Stories of what it’s really like to be the only woman at the table and all the doubt that comes with that.\nADVICE - Learn how to become the leader you want to be, not the one you think you’re supposed to be.\nHOPE - Reassurance that your dreams are never too big. In learning to step into your power you can re-ignite that fire in you. And when you do… your work, your family, your marriage all benefit.\\nNICKY ESPINOSA helps women breathe life back into their career and get back to the inspired, ambitious, confident women they used to be before the years of dealing with politics and the boy’s club has worn them down. Nicky is a women’s leadership coach and worked as a corporate executive for 20+ years. She’s also a mother, wife and friend, and knows what it’s like to balance it all (or pretend to) and never feel like it’s enough.

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No.20
71

Wall Street Journal Bestseller"The pick of 2014's management books." –Andrew Hill, Financial Times"One of the top business books of the year." –Harvey Schacter, The Globe and MailBestselling author, Robert Sutton and Stanford colleague, Huggy Rao tackle a challenge that determines every organization’s success: how to scale up farther, faster, and more effectively as an organization grows.Sutton and Rao have devoted much of the last decade to uncovering what it takes to build and uncover pockets of exemplary performance, to help spread them, and to keep recharging organizations with ever better work practices. Drawing on inside accounts and case studies and academic research from a wealth of industries-- including start-ups, pharmaceuticals, airlines, retail, financial services, high-tech, education, non-profits, government, and healthcare-- Sutton and Rao identify the key scaling challenges that confront every organization. They tackle the difficult trade-offs that organizations must make between whether to encourage individualized approaches tailored to local needs or to replicate the same practices and customs as an organization or program expands. They reveal how the best leaders and teams develop, spread, and instill the right mindsets in their people-- rather than ruining or watering down the very things that have fueled successful growth in the past. They unpack the principles that help to cascade excellence throughout an organization, as well as show how to eliminate destructive beliefs and behaviors that will hold them back.Scaling Up Excellence is the first major business book devoted to this universal and vexing challenge and it is destined to become the standard bearer in the field.

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No.21
71

Online sensation Grammar Girl makes grammar fun and easy in this New York Times bestsellerAre you stumped by split infinitives? Terrified of using "who" when a "whom" is called for? Do you avoid the words "affect" and "effect" altogether?Grammar Girl is here to help!Mignon Fogarty, a.k.a. Grammar Girl, is determined to wipe out bad grammar―but she's also determined to make the process as painless as possible. A couple of years ago, she created a weekly podcast to tackle some of the most common mistakes people make while communicating. The podcasts have now been downloaded more than twenty million times, and Mignon has dispensed grammar tips on Oprah and appeared on the pages of The New York Times, The Wall Street Journal, and USA Today.Written with the wit, warmth, and accessibility that the podcasts are known for, Grammar Girl's Quick and Dirty Tips for Better Writing covers the grammar rules and word-choice guidelines that can confound even the best writers. From "between vs. among" and "although vs. while" to comma splices and misplaced modifiers, Mignon offers memory tricks and clear explanations that will help readers recall and apply those troublesome grammar rules. Chock-full of tips on style, business writing, and effective e-mailing, Grammar Girl's print debut deserves a spot on every communicator's desk.

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No.23
71

The New York Times best-selling team leadership handbook for modern executives, managers, and organizationsAfter her first two weeks observing the problems at DecisionTech, Kathryn Petersen, its new CEO, had more than a few moments when she wondered if she should have taken the job. But Kathryn knew there was little chance she would have turned it down. After all, retirement had made her antsy, and nothing excited her more than a challenge. What she could not have known when she accepted the job, however, was just how dysfunctional her team was, and how team members would challenge her in ways that no one ever had before.For twenty years, The Five Dysfunctions of a Team has been engaging audiences with a page-turning, realistic fable that follows the travails of Kathryn Petersen, DecisionTech’s CEO, as she faces the ultimate leadership crisis. She must unite a team in such disarray that it threatens to derail the entire company.Equal parts leadership fable and business handbook, this definitive source on teamwork by Patrick Lencioni reveals the five behavioral tendencies that go to the heart of why even the best teams struggle. He offers a powerful model and step-by-step guide for overcoming those dysfunctions and getting every one rowing in the same direction.Today, the lessons in The Five Dysfunctions of a Team are more relevant than ever. This special anniversary edition celebrates one of the best-selling business books of all time with a new foreword from the author that reflects on its legacy and lessons.

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No.24
70

“We're going to raise traders just like they raise turtles in Singapore.”So trading guru Richard Dennis reportedly said to his long-time friend William Eckhardt nearly 25 years ago. What started as a bet about whether great traders were born or made became a legendary trading experiment that, until now, has never been told in its entirety.Way of the Turtle reveals, for the first time, the reasons for the success of the secretive trading system used by the group known as the “Turtles.” Top-earningTurtle Curtis Faith lays bare the entire experiment, explaining how it was possible for Dennis and Eckhardt to recruit 23 ordinary people from all walks of life and train them to be extraordinary traders in just two weeks.Only nineteen years old at the time-the youngest Turtle by far-Faith traded the largest account, making more than $30 million in just over four years. He takes you behind the scenes of the Turtle selection process and behind closed doors where the Turtles learned the lucrative trading strategies that enabled them to earn an average return of over 80 percent per year and profits of more than $100 million. You'll discover How the Turtles made money-the principles that guided their trading and the step-by-step methods they followed Why, even though they used the same approach, some Turtles were more successful than others How to look beyond the rules as the Turtles implemented them to find core strategies that work for any tradable market How to apply the Turtle Way to your own trades-and in your own life Ways to diversify your trading and limit your exposure to riskOffering his unique perspective on the experience, Faith explains why the Turtle Way works in modern markets, and shares hard-earned wisdom on taking risks, choosing your own path, and learning from your mistakes.

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No.25
70

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation.Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it.

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No.26
70

Don't know what to do with your life? Drawn to so many things that you can't choose just one? New York Times best-selling author Barbara Sher has the answer—do EVERYTHING!"Designed to help you enjoy your many interests without feeling overwhelmed and unfocused"- Metro New YorkAuthor of Wishcraft and I Could Do Anything If Only I Knew What It Was..., Barbara Sher has become famous for her extraordinary ability to help people define and achieve their goals. What Sher has discovered is that some individuals simply cannot, and should not, decide on a single path; they are genetically wired to pursue many areas. Sher calls them "Scanners"—people whose unique type of mind does not zero in on a single interest but rather scans the horizon, eager to explore everything they see.In this groundbreaking book, readers will learn:• what's behind their "hit and run" obsessions• when (and how) to finish what they start• how to do everything they love• what type of Scanner they are (and which tools they need to do their very best work)

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No.27
70

“Enthralling - full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off." —Adam GrantNothing “goes viral.” If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today’s crowded media environment, you’re missing the real story. Each blockbuster has a secret history—of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators -- the audience of your audience.In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century—people’s attention.From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.In Hit Makers, Derek Thompson investigates:* What Taylor Swift, the printing press, and the laugh track have in common* The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses* How advertising critics predicted Donald Trump* The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history* How Barack Obama and his speechwriters think of themselves as songwriters* How Disney conquered the world—but the future of hits belongs to savvy amateurs and individuals* The French collector who accidentally created the Impressionist canon* Quantitative evidence that the biggest music hits aren’t always the best* Why almost all Hollywood blockbusters are sequels, reboots, and adaptations* Why one year--1991--is responsible for the way pop music sounds today* Why another year --1932--created the business model of film* How data scientists proved that “going viral” is a myth* How 19th century immigration patterns explain the most heard song in the Western Hemisphere

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No.28
70

What has self-doubt already cost you in your life? WORTHY is how you change that. Imagine what you'd do if you FULLY believed in YOU! When you stop doubting your greatness, build unshakable self-worth and embrace who you are, you transform your entire life! WORTHY teaches you how, with simple steps that lead to life-changing results! "In life, you don't soar to the level of your hopes and dreams, you stay stuck at the level of your self-worth. In your business, leadership, relationships, friendships and ambitions, you don't rise to what you believe is possible, you fall to what you believe you're worthy of. When you build your self-worth, you change your entire life. WORTHY teaches you how. I wrote WORTHY for YOU if you have some self-doubt to destroy and a destiny to fulfill!" - Jamie Kern Lima Author Jamie Kern Lima's first, instant New York Times bestselling book, Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second, much anticipated, upcoming book WORTHY, is the playbook for how YOU can believe in YOU! If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you. If you've been underestimating your talent and gifts, or battle imposter syndrome, WORTHY is for you. If you've been letting fear of failure and rejection hold you back, WORTHY is for you. If you've learned to please others so much that you end up betraying yourself, WORTHY is for you. If you're sick and tired of what self-doubt has already cost you in your life, in your goals, in your relationships, and in your hopes and dreams, WORTHY is for you! If you're ready to expand your self-love, ignite your self-confidence and wakeup your self-worth, WORTHY is for you!! When you change what you believe you're worthy of, you change your entire life. This book is about how to do that. IN WORTHY YOU'LL LEARN HOW TO... · Get Unstuck from the Things Holding You Back · Build Unshakable Self-Love · Unlearn the Lies the Lead to Self-Doubt · Embrace The Truths That Wakeup Worthiness · Stop Dimming Your Light and Doubting Your Greatness · Let Go of Past Mistakes and Restore Self-Confidence · Overcome Limiting Beliefs and Embody Empowering Ones · Eliminate Your Fear of Rejection and Failure · Learn to Believe You're Enough Exactly as You Are · Transform the Meaning You Give to Your Own Story and Identity · Follow the Roadmap for Achieving True Fulfillment in Life · Achieve Your Hopes and Dreams by Believing You Are Worthy of Them · Embrace Who You Truly Are And much more... Are you ready to unleash your greatness and believe in the power that is YOU? Are you ready to finally stop believing the lies that you're unlovable, unqualified or not (fill in the blank) enough? Are you ready to triumph over the thoughts holding you back, destroy self-doubt and truly know and believe you have what it takes to accomplish your greatest goals and wildest dreams? Imagine...what would you do if you had zero self-doubt and unshakable self-worth? What would you do if you fully believed in YOU? Join Jamie's VIP Insider Book Launch team at WorthyBook.com

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No.29
70

SO WHAT ARE YOU GONNA DO WITH YOUR LIFE?“You should be a lawyer, a doctor, an accountant, a consultant, blah, blah, blah. Everywhere you turn people try to tell you who to be and what to do with your life. We call that the noise. Block it. Shed it. Leave it for the conformists. As a generation, we need to get back to focusing on individuality. Self-construction rather than mass production. Define your own road in life instead of traveling down someone else’s. Listen to yourself. Your road is the open road. Find it.”—Mike and Nathan ***** After college Mike Marriner and Nathan Gebhard had no idea what to do with their lives. All they’d been exposed to were standard career paths like doctor and consultant—roads that didn’t fit them at all. To see what else was out there they took a roadtrip across the nation in a huge forty-foot RV to meet with people who had successfully defined their own paths in life—including the chairman of Starbucks; a lobsterman from Maine; the director of Saturday Night Live; the conductor of the Boston Philharmonic; the first female Supreme Court Justice of the United States; head stylist for Madonna; and the CEO of National Geographic Ventures. All told, one hundred and forty people candidly shared their stories about how they got from college to the present. Now in Roadtrip Nation, Mike and Nathan share the most compelling tales with you. Along the way, they explain how you, too, can get out there and meet people on your own. From making cold calls to asking stimulating interview questions, Roadtrip Nation will give you the tools to create a life that you’ll look back on and say: “I was true to myself every step of the way.”

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No.30
69
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No.31
69

The Slight Edge is a way of thinking, a way of processing information that enables you to make the daily choices that will lead you to the success and happiness you desire. Learn why some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else. It's not just another self-help motivation tool of methods you must learn in order to travel the path to success. It shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.In this 8th anniversary edition you'll read not only the life-changing concepts of the original book, but also learn what author Jeff Olson discovered as he continued along the slight edge path: the Secret to Happiness and the Ripple Effect.This edition of The Slight Edge isn't just the story, but also how the story continues to create life-altering dynamics--how a way of thinking, a way of processing information, can impact daily choices that will lead you to the success and happiness you desire. The Slight Edge is "the key" that will make all the other how-to books and self-help information that you read, watch and hear actually work.

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No.32
69

Finally in paperback: the New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek's viral video "Millenials in the workplace" (150+ million views).Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things.In his work with organizations around the world, Simon Sinek noticed that some teams trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives are offered, are doomed to infighting, fragmentation and failure. Why?The answer became clear during a conversation with a Marine Corps general. "Officers eat last," he said. Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What's symbolic in the chow hall is deadly serious on the battlefield: Great leaders sacrifice their own comfort--even their own survival--for the good of those in their care.Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside.Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.

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No.33
69

"They Don't Teach Corporate in College is too good to be given only to the twenty-somethings. Anyone who's feeling lost and overwhelmed in cubicle country can benefit from reading this eminently practical book." --Daniel H. Pink, author of Drive and To Sell is Human"This insightful and essential guide to mastering the politics of corporate America should be required reading for every college graduate."--James A. Boyle, president, College Parents of America"This book is loaded with solid information designed to demystify the business world, including a short, to-the-point glossary of office lingo and a terrific chapter on how to make a long-term career plan."--Anne Fisher, Fortune"If you're looking for a guide to ease the transition from flip-flops to wingtips, a fine choice is They Don't Teach Corporate in College. Alexandra Levit does a great job of attaching assumptions that high-achieving college grads drag into the workplace with them."--Mary Ellen Slayter, The Washington Post"Whether you're having a quarter-life crisis or if you just want an insider's guide to the working world, read this book."--Ken Blanchard, coauthor of The One Minute Entrepreneur"This book is a must-read for new entrants in the work force and useful even to the more experienced professional."--Caroline Ceniza-Levine, National Association for Colleges and Employers"After four years of jeans and baseball caps and three hours of class a day, workforce newbies need a boot camp like this to face up to the rigors of the working week."--Abby Wilner, coauthor of Quarterlife Crisis"Ms. Levit teaches newbies such practicalities as making a memorable first impression, networking without cringing, coping with difficult personalities, and learning to be an effective boss. The book is easy to read and loaded with common-sense techniques."--Steve Powers, The Dallas Morning NewsThey Don't Teach Corporate in College has resonated with tens of thousands of readers and is currently used as a text in corporations and universities across the country. This new and updated edition reflects the unique needs and challenges of current twenty-somethings, who want to make a difference right now but lack some of the core skills to make it happen. It incorporates fresh tips for building your transferable skillset, networking and enhancing your productivity in an increasingly digital world, and becoming an effective leader.Chock full of personal anecdotes and written from the perspective of a wise older sister who doesn't want you to learn the hard way, They Don't Teach Corporate in College includes no-nonsense advice for:\nMaking the smartest career move right out of college.\n\nLanding the job of your dreams by avoiding the black hole of HR.\n\nEstablishing a strong reputation by encouraging others to like and cooperate with you.\n\nNavigating your organization's social scene and practicing cringe-free networking.\n\nMastering skills that will take you anywhere, such as goal-setting and self-promotion.\n\nCombating negativity and coping with difficult personalities.

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No.34
69

Having a supportive mentor as one moves up the company hierarchy can make a career-changing difference--between becoming a good leader or a great one. Without a guide or the knowledge of how to truly encourage talent, aspiring leaders and seasoned executives alike can flounder.After thirty years of professional success, Bill Hicks has lived the life of corporate leadership. In The Leadership Manifesto, Hicks consolidates the priceless lessons he has learned into eight essential disciplines that define a great leader. Using a fictional mentee, Hicks breaks down each discipline and illustrates how to apply them to real-life situations, including how to create a personal brand, build indomitable confidence, motivate teams, and more.Whether you're a mentee in search of guidance or a budding mentor looking to jumpstart the next generation of business luminaries, The Leadership Manifesto has the indispensable tools you need to rocket young talent to the top.

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No.35
69

These days it's increasingly rare to have a stable career in any field. More and more of us are blending big company jobs, startup gigs, freelance work, and volunteer side projects. We take chances to expand our knowledge, capabilities, and experience. But how do we make sense of that kind of career - and explain it? Pamela Slim, the acclaimed author of Escape from Cubicle Nation, gives us the tools to have meaningful careers in this new world of work. She shows how to find the connections among diverse accomplishments, sell your story, and continually reinvent and relaunch your brand.

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No.37
69

From Wharton professor and author of the popular One Useful Thing Substack newsletter Ethan Mollick comes the definitive playbook for working, learning, and living in the new age of AI Something new entered our world in November 2022 -- the first general purpose AI that could pass for a human and do the kinds of creative, innovative work that only humans could do previously. Wharton professor Ethan Mollick immediately understood what ChatGPT meant: after millions of years on our own, humans had developed a kind of co-intelligence that could augment, or even replace, human thinking. Through his writing, speaking, and teaching, Mollick has become one of the most prominent and provocative explainers of AI, focusing on the practical aspects of how these new tools for thought can transform our world.  In Co-Intelligence, Mollick urges us to engage with AI as co-worker, co-teacher, and coach. He assesses its profound impact on business and education, using dozens of real-time examples of AI in action. Co-Intelligence shows what it means to think and work together with smart machines, and why it's imperative that we master that skill.  Mollick challenges us to utilize AI's enormous power without losing our identity, to learn from it without being misled, and to harness its gifts to create a better human future. Wide ranging, hugely thought-provoking, optimistic, and lucid, Co-Intelligence reveals the promise and power of this new era.

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No.39
69

Culture by Design

Friedman, David J.
High Performing Culture

Culture has become the hottest word in today's organizational lexicon. From boardrooms to locker rooms, everyone's talking about the critical link between culture and extraordinary team performance. Yet, as clear as that link may be, understanding what culture is, and what to do about it, has always been so murky. Until now. In this game-changing book, David Friedman cuts through the fog and provides a simple, clear, and practical roadmap for building a high-performing culture - in any organization. Filled with stories and examples from his own leadership career, as well as his work with hundreds of other CEOs, Friedman brings a level of credibility and practical wisdom that stands in stark contrast to the typical academic treatment of culture. Delivered with his legendary logic and easy-to-read style, he makes understanding culture so simple that you'll wonder why you didn't think of it all yourself. Quite possibly. it's the most useful book ever written on organizational culture.

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No.40
69

Why do people struggle with creating the changes they say they want? With over a decade of work with thousands of clients in the fields of organizational consulting, executive coaching and psychotherapy, author Michael Diettrich-Chastain reveals the seven life dimensions that impact our ability to make professional and personal changes...as well as why we succeed at making certain changes and fail at others. Ever wonder why things aren't going the way you planned? Why things are happening TO you instead of YOU making them happen? Have you set out to create change in your life and then been drawn back into old patterns that you tried so hard to avoid? Do you know what questions to ask to get you moving and excited about your personal and professional life again? CHANGES will help you ask the right questions, integrate the various parts of your life experience, and translate understanding into behavior.Stress, demands, assumptions, pressure, and expectations can often hijack our ability to create sustainable change. CHANGES is an evergreen resource that will assist busy professionals in reaching goals not yet accomplished, adapt to challenging circumstances, and reduce stress along the way. Savvy leaders will see the resources and tools in CHANGES as paramount to creating behavior change in themselves and those that they lead. Creating positive change in the individual translates into creating powerfully functioning teams and leaders. By connecting the seven different influences in our life experience, we can build the capacity to create change in any aspect of our life.Reduce your stress with actionable strategies that work and accelerate the discovery of what stressors are REALLY affecting your daily life. Improve your ability to manage fear and increase your motivation while building greater personal and professional discipline.Uncover which specific aspects of your life (mental, emotional, physical, environmental and more) are helping or hurting your ability to make change.

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No.41
69

Want to take the financial journey to a new investing philosophy that might very well affect the rest of your moneymaking life? No one can guarantee the yellow brick road, but Michael Covel promises the red pill will leave you wide freaking awake.Trend Following reveals the truth about a trading strategy that makes money in up, down and surprise markets. By applying straightforward and repeatable rules, anyone can learn to make money in the markets whether bull, bear, or black swan--by following the trend to the end when it bends. In this timely reboot of his bestselling classic, Michael Covel dives headfirst into trend following strategy to examine the risks, benefits, people, and systems. You'll hear from traders who have made millions by following trends, and learn from their successes and mistakes--insights only here. You'll learn the trend philosophy, and how it has performed in booms, bubbles, panics and crashes. Using incontrovertible data and overwhelming supporting evidence, with a direct connection to the foundations of behavioral finance, Covel takes you inside the core principles of trend following and shows everyone, from brand new trader to professional, how alpha gets pulled from the market.Covel's newest edition has been revised and extended, with 7 brand new interviews and research proof from his one of kind network. This is trend following for today's generation. If you're looking to go beyond passive index funds and trusting the Fed, this cutting edge classic holds the keys to a weatherproof portfolio.Meet great trend followers learning their rules and philosophy of the game Examine data to see how trend following excels when the you-know-what hits the fan Understand trend trading, from behavioral economics to rules based decision-making to its lambasting of the efficient markets theory Compare trend trading systems to do it yourself or invest with a trend fund Trend following is not prediction, passive index investing, buy and hope or any form of fundamental analysis. It utilizes concrete rules, or heuristics, to profit from a behavioral perspective. Trend Following is clear-cut, straightforward and evidence-based and will secure your financial future in bull, bear and black swan markets. If you're finally ready to profit in the markets, Trend Following is the definitive treatise for a complex world in constant chaos.

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No.42
69

People are competing for jobs at a rate not seen since World War II. In this book, Tessa White teaches readers, specifically digital native millennials, how to recognize what is holding them back from getting a job and climbing the ladder. People are competing for jobs in a country that hit a high of 14.8% unemployment in April (seasonally adjusted), a rate not seen in the post-World War II era. Of that population during the height of the pandemic, 57% of those who lost their jobs were unable to work because they closed or lost business. With many of these companies and industries collapsing or shutting their doors forever, it necessitated full career pivots for many individuals. It was not just about finding another job; it was about finding a whole new profession. Adding to the shakeup are the quickly shifting workforce demographics as the Millennials and Generation Z (137,000,000 combined) take over the workforce. These digital natives are squarely in their career-building years, with younger members just getting started on a long career journey. And yet despite their numbers, they have unique work challenges, including being the most overlooked generational group for promotion and the slowest to advance. This book acts as a workplace "bible" on how to address the most common work problems that get in the way of a person's success including: Work burnout Lack of work/life balance Pay inequities Difficult work politics A lack of influence or power The lack of clarity around role or performance Lies That Got You Here shows how these common problems often play out and the mistakes individuals often make as they try to navigate them. The book also offers solutions that don't jeopardize a person's job or hurt their career, instead getting people back on a successful and satisfying career track.  Where many people look to the company to provide the right setting, the right culture, or the right rules and processes, this book gives practical strategies and methods to change the way one interacts with the workplace altogether and get a different result. It requires the reader to be their own greatest advocate, highlighting a path for any individual to own a better workplace and career experience.

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No.43
69

#1 New York Times Bestseller“This brilliant book will shatter your assumptions about what it takes to improve and succeed. I wish I could go back in time and gift it to my younger self. It would’ve helped me find a more joyful path to progress.”—Serena Williams, 23-time Grand Slam singles tennis championThe #1 New York Times bestselling author of Think Again illuminates how we can elevate ourselves and others to unexpected heights.We live in a world that’s obsessed with talent. We celebrate gifted students in school, natural athletes in sports, and child prodigies in music. But admiring people who start out with innate advantages leads us to overlook the distance we ourselves can travel. We underestimate the range of skills that we can learn and how good we can become. We can all improve at improving. And when opportunity doesn’t knock, there are ways to build a door.Hidden Potential offers a new framework for raising aspirations and exceeding expectations. Adam Grant weaves together groundbreaking evidence, surprising insights, and vivid storytelling that takes us from the classroom to the boardroom, the playground to the Olympics, and underground to outer space. He shows that progress depends less on how hard you work than how well you learn. Growth is not about the genius you possess—it’s about the character you develop. Grant explores how to build the character skills and motivational structures to realize our own potential, and how to design systems that create opportunities for those who have been underrated and overlooked.Many writers have chronicled the habits of superstars who accomplish great things. This book reveals how anyone can rise to achieve greater things. The true measure of your potential is not the height of the peak you’ve reached, but how far you’ve climbed to get there.

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No.44
69

Unplanned events—chance occurrences—more often determine life and career choices than all the careful planning we do. A chance meeting, a broken appointment, a spontaneous vacation trip, a “fill-in” job, a hobby—these are the kinds of experiences that lead to unexpected life directions and career choices.Newly revised and updated with fresh examples and current issues for today's challenging times, Luck is No Accident actively encourages readers to create their own unplanned events, to anticipate changing their plans frequently, to take advantage of chance events when they happen, and to make the most of what life offers. The book has a friendly, easy style about it, and is packed with personal stories that really bring the ideas into focus.

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No.45
69

You can go after the job you want—and get it!You can take the job you have—and improve it!You can take any situation—and make it work for you!Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you:-Six ways to make people like you-Twelve ways to win people to your way of thinking-Nine ways to change people without arousing resentmentAnd much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold!

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No.46
69

Please Read Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express.

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No.47
69

Best Loser Wins is an intimate insight into one of the most prolific high-stake retail traders in the world. Author, Tom Hougaard, is the winner of multiple trading competitions and on one occasion traded the equivalent of $30,000 into more than $1.3 million over the course of a year.While the average retail trader risks $10 per point in the underlying asset, Tom Hougaard frequently risks up to $3,500 per point. This risk exposure requires a mindset that is out of the ordinary.Normal thinking leads to normal results. For exceptional results, traders must think differently.This book will guide and inspire you in ways no other trading book has. It is not about strategies and money management. It is about mind management. Tom Hougaard provides a unique and refreshingly personal account of how an ordinary trader elevated his game to incredible heights by focusing as much on his mental approach as on his technical analysis.Best Loser Wins explains how you, by thinking differently when you are trading, can elevate your game from mediocre and sporadic, to excellent and consistent. No amount of technical analysis will ever do that for you.Tom Hougaard says, “People don’t fail because they don’t know enough about technical analysis. They fail because they don’t understand what the markets are doing to their minds.”Best Loser Wins is an antidote to conventional and flawed thinking in trading, and a blueprint for a new belief system for both professional and retail traders who want to elevate their results to levels they never dreamed they could reach.

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No.48
68

"One of the best books of the year. Passionate, practical and powerful, Todd will help you do more and do it better, starting right now." - Seth Godin, author of The Icarus DeceptionMost of us fill our days with frantic activity, bouncing from task to task, scrambling to make deadlines and chase the next promotion. But by the end of each day we're often left wondering if any of it really mattered. We feel the ticking of the clock, but we're unsure of the path forward.Die Empty is a tool for people who aren't willing to put off their most important work for another day. Todd Henry explains the forces that lead to stagnation and introduces practices that will keep you on a true and steady course.The key is embracing the idea that time is finite, so you should focus on the unique contribution to the world that only you can make. Henry shows how to sustain your enthusiasm, push through mental barriers, and unleash your best work each day.

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No.49
68

If shyness is negatively impacting your life and you're ready to break free from social awkwardness and fear, then you've found the right book. We're not born knowing how to handle social situations. Social skills are developed through trial and error by interacting with others, and gradually we learn how to conform to the expectations of social life. But sometimes it's not so easy to know what to say or how to act. Social skills are critical for success in life, but they can also be hard to come by. If you're struggling to communicate effectively and overcome your fear, you need a guide to help you along the way. You need this book. Step by step, chapter by chapter, this book will help you learn how to let others know you're interested in what they have to say, keep them interested in you, and achieve open and eloquent conversation. Along the way, you'll also discover: How to keep a conversation going and avoid awkward lulls. Why eye contact is important. How to read a room or a person's mood and determine the best way to communicate. Why laughter is essential in social situations. How to build relationships through respect and trust. Why your physical appearance matters when you're conversing? How to end a conversation without making the other person feel unwelcome. And much, much more! Don't let your shyness keep you from experiencing the richness of life. Social skills can be learned and refined, and they can change your life. About the Author Stephen Haunts has been a professional software and application developer since 1996. Stephen has worked across many different industries, including computer games, online banking, retail finance, healthcare & pharmaceuticals, and insurance. Stephen is also an experienced development leader and has led, mentored, and coached teams in the delivery of many high-value, high-impact solutions. Outside of his day job, Stephen is also an experienced tech blogger who runs a popular blog called Coding in the Trenches at www.stephenhaunts.com, and he is also a training-course author for the popular online training company Pluralsight.

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No.50
68

Is this blue book more valuable than a business degree?Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing.It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level.New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value.Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals.Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable.These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do?Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages.Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.

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No.51
68

You can get happier. And getting there will be the adventure of your lifetime.INSTANT #1 NEW YORK TIMES BESTSELLERIn Build the Life You Want, Arthur C. Brooks and Oprah Winfrey invite you to begin a journey toward greater happiness no matter how challenging your circumstances. Drawing on cutting-edge science and their years of helping people translate ideas into action, they show you how to improve your life right now instead of waiting for the outside world to change.With insight, compassion, and hope, Brooks and Winfrey reveal how the tools of emotional self-management can change your life―immediately. They recommend practical, research-based practices to build the four pillars of happiness: family, friendship, work, and faith. And along the way, they share hard-earned wisdom from their own lives and careers as well as the witness of regular people whose lives are joyful despite setbacks and hardship.Equipped with the tools of emotional self-management and ready to build your four pillars, you can take control of your present and future rather than hoping and waiting for your circumstances to improve. Build the Life You Want is your blueprint for a better life.

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No.52
68

A revised and updated edition of the acclaimed Wall Street Journal bestseller that explores why some leaders drain capability and intelligence from their teams while others amplify it to produce better results.We’ve all had experience with two dramatically different types of leaders. The first type drains intelligence, energy, and capability from the people around them and always needs to be the smartest person in the room. These are the idea killers, the energy sappers, the diminishers of talent and commitment. On the other side of the spectrum are leaders who use their intelligence to amplify the smarts and capabilities of the people around them. When these leaders walk into a room, light bulbs go off over people’s heads; ideas flow and problems get solved. These are the leaders who inspire employees to stretch themselves to deliver results that surpass expectations. These are the Multipliers. And the world needs more of them, especially now when leaders are expected to do more with less.In this engaging and highly practical book, leadership expert Liz Wiseman explores these two leadership styles, persuasively showing how Multipliers can have a resoundingly positive and profitable effect on organizations—getting more done with fewer resources, developing and attracting talent, and cultivating new ideas and energy to drive organizational change and innovation.In analyzing data from more than 150 leaders, Wiseman has identified five disciplines that distinguish Multipliers from Diminishers. These five disciplines are not based on innate talent; indeed, they are skills and practices that everyone can learn to use—even lifelong and recalcitrant Diminishers. Lively, real-world case studies and practical tips and techniques bring to life each of these principles, showing you how to become a Multiplier too, whether you are a new or an experienced manager. This revered classic has been updated with new examples of Multipliers, as well as two new chapters one on accidental Diminishers, and one on how to deal with Diminishers.Just imagine what you could accomplish if you could harness all the energy and intelligence around you. Multipliers will show you how.

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No.53
68

We often (or even usually) know what we should be doing in both personal and professional life. We also know why we should be doing it and (often) how to do it. Figuring all that out is not too difficult. What is very hard is actually doing what you know to be good for you in the long-run, in spite of short-run temptations. The same is true for organizations. What is noteworthy is how similar (if not identical) most firms' strategies really are: provide outstanding client service, act like team players, provide a good place to work, invest in your future. No sensible firm (or person) would enunciate a strategy that advocated anything else. However, just because something is obvious does not make it easy. Real strategy lies not in figuring out what to do, but in devising ways to ensure that, compared to others, we actually do more of what everybody knows they should do. This simple insight, if accepted, has profound implications forHow organizations should think about strategy How they should think about clients, marketing and selling and How they should think about management.In 18 chapters, Maister explores the fat smoker syndrome and how individuals, managers and organizations can overcome the temptations of the short-term and actually do what they already know is good for them.

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No.54
68

In Michael Bungay Stanier's The Coaching Habit, coaching becomes a regular, informal part of your day so managers and their teams can work less hard and have more impact.Drawing on years of experience training more than 10,000 busy managers from around the globe in practical, everyday coaching skills, Bungay Stanier reveals how to unlock your peoples' potential. He unpacks sevenessential coaching questions to demonstrate how--by saying less and asking more--you can develop coaching methods that produce great results.Get straight to the point in any conversation with The Kickstart QuestionStay on track during any interaction with The Awe QuestionSave hours of time for yourself with The Lazy Question, and hours of time for others with The Strategic QuestionGet to the heart of any interpersonal or external challenge with The Focus Question and The Foundation QuestionFinally ensure others find your coaching as beneficial as you do with The Learning QuestionA fresh innovative take on the traditional how-to manual, the book combines insider information with research based in neuroscience and behavioural economics, together with interactive training tools to turnpractical advice into practiced habits. Witty and conversational, The Coaching Habit takes your work--and your workplace--from good to great."Coaching is an art and it's far easier said than done. It takes courage to ask a question rather than offer up advice, provide and answer, or unleash a solution. giving another person the opportunity to find their own way, make their own mistakes, and create their own wisdom is both brave and vulnerable. In this practical and inspiring book, Michael shares seven transformative questions that can make a difference in how we lead and support. And he guides us through the tricky part - how to take this new information and turn it into habits and a daily practice." --Brené Brown, author of Rising Strong and Daring Greatly"Michael Bungay Stanier distills the essentials of coaching to seven core questions. And if you master his simple yet profound technique, you'll get a two-fer. You'll provide more effective support to your employeesand co-workers. And you may find that you become the ultimate coach for yourself."--Daniel H. Pink, author of To Sell Is Human and Drive"What can you do to become a better leader? Michael asks and answers this question by offering aspiring leaders seven thoughtful questions that will change their leadership habits. This book is full of practical,useful and interesting questions, ideas and tools that will guide any leader trying to be better."--Dave Ulrich, co-author of The Why of Work and The Leadership Code"Michael's intelligence, wit, articulateness and dedication to the craft of coaching shine forth in this brilliant how-to manual for anyone called to assist others. Even after four decades of my own experience in thisarena, The Coaching Habit has provided me with great takeaways."--David Allen, author of Getting Things Done"The Coaching Habit is funny, smart, practical, memorable and rounded in currentbehavioural science. I found it highly valuable for my own work and collaborations."--James Slezak, Executive Director of Strategy, New York Times

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No.55
68

NEW YORK TIMES BESTSELLER • A life-changing guide to finding your direction—and your passion—in a world of seemingly limitless options“For those who want to find their passion . . . a step-by-step guide for restructuring one’s life so that it has meaning, direction, and joy.”—Ellen Kreidman, author of Light His Fire and Light Her FireIf you suspect there could be more to life than what you’re getting, if you always knew you could do anything—if you only knew what it was—this extraordinary book is about to prove you right. No matter what your age, no matter how “unattainable” your dreams, you can create and live a life you love.I Could Do Anything If Only I Knew What It Was reveals how you can recapture “long lost” goals, overcome the blocks that inhibit your success, decide what you want to be, and live your dreams forever. You will learn:• What to do if you never chose to be what you are.• How to get off the fast track—and on to the right track.• First aid techniques for paralyzing chronic negativity.• How to regroup when you've lost your big dream.• To stop waiting for luck—and start creating it.A life without direction is a life without passion. I Could Do Anything If Only I Knew What It Was guides you not to another unsatisfying job but to a richly rewarding career rooted in your heart’s desire.

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No.56
68

How would you describe chutzpah? Does it include persuasion? Leadership? Perseverance? Risk? Reward? Intestinal fortitude?There is a skillset, a set of behaviors and characteristics fundamental to business, team, and personal success.This skillset is called "chutzpah," and it will give you a decided advantage when used for constructive purposes.Simply put, that is the purpose of this book, The Chutzpah Advantage.Could chutzpah be your undeveloped hidden talent, your below-the-surface superpower? It is for many people from all walks of life! Cab drivers who deliver passengers to hospitals during COVID. Successful people whose lives changed when they stopped listening to others - even paid experts - and chose a different path. Medical researchers who defy established doctrine and scientifically demonstrate new treatment protocols, only to continue fighting an uphill battle. Authors and artists who turn every "no" into a steadfast resolve to continue knocking on different doors. And, of course, people and companies whose bold vision, ideas, and implementation lead to stratospheric success.In The Chutzpah Advantage, Mason Harris guides you through eight key chutzpah characteristics and shows you how to apply them to live a bigger, bolder, and better life. Blending specific behaviors with existing personality traits, chutzpah is a path for superior results at home, work, teams, and companies. Filled with real-life examples, humorous anecdotes, and practical applications, this book will entertain and inspire.And a promise from one contributor: "This book will pay for itself, if you sell it to one of your friends."

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No.57
68

#1 BESTSELLER • The groundbreaking book that redefines what it means to be smart, with a new introduction by the author“A thoughtfully written, persuasive account explaining emotional intelligence and why it can be crucial.”—USA TodayEveryone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology and neuroscience offers startling new insight into our “two minds”—the rational and the emotional—and how they together shape our destiny. But why is emotional intelligence important?Drawing on groundbreaking brain and behavioral research, Goleman shows the factors at work when people of high IQ flounder and those of modest IQ do surprisingly well. These factors, which include self-awareness, self-discipline, and empathy, add up to a different way of being smart—and they aren’t fixed at birth. Although shaped by childhood experiences, emotional intelligence can be nurtured and strengthened throughout our adulthood—with immediate benefits to our health, our relationships, and our work.The twenty-fifth-anniversary edition of Emotional Intelligence could not come at a better time—we spend so much of our time online, more and more jobs are becoming automated and digitized, and our children are picking up new technology faster than we ever imagined. With a new introduction from the author, the twenty-fifth-anniversary edition prepares readers, now more than ever, to reach their fullest potential and stand out from the pack with the help of EI.

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No.58
68

Crossing the Unknown Sea is about reuniting the imagination with our day to day lives. It shows how poetry and practicality, far from being mutually exclusive, reinforce each other to give every aspect of our lives meaning and direction. For anyone who wants to deepen their connection to their life’s work—or find out what their life’s work is—this book can help navigate the way.Whyte encourages readers to take risks at work that will enhance their personal growth, and shows how burnout can actually be beneficial and used to renew professional interest. He asserts that too many people blindly trudge through a mediocre work life because so many “busy” tasks prevent significant reflection and analysis of job satisfaction. People often turn to spiritual practice or religion to nurture their souls, but overlook how work can actually be our greatest opportunity for discovery and growth. Crossing the Unknown Sea combines poetry, gifted storytelling and Whyte’s personal experience to reveal work’s potential to fulfill us and bring us closer to ultimate freedom and happiness.

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No.59
68

The groundbreaking, indispensable guide to rewarding work and a fulfilling life—more than ten million copies sold!\\nFor more than fifty years, What Color Is Your Parachute? has transformed the way people think about job hunting. Whether searching for that first position, recovering from a layoff, or dreaming of a career change, What Color Is Your Parachute? has shown millions of readers how to network effectively, compose impressive resumes and cover letters, interview with confidence, and negotiate the best possible salary—while discovering how to make their livelihood part of authentic living.\\nMore than a job-hunting book, Richard N. Bolles’s timeless wisdom and famed self-assessment exercise clarifies seven key dimensions, so you can uncover your greatest passions, most valued traits, and transferable skills to design a life that enables you to flourish.\\nWith the job market in constant flux, people everywhere have found that understanding who they are—what they care about, where and how they do their best work, and the most effective way to express their abilities—is the best compass to navigating an ever-changing and challenging professional landscape. It is also how their work can become part of a life filled with passion and purpose.\\nUsing the trailblazing advice and enduring guidance of What Color Is Your Parachute?, job-hunters and career changers will have the tools to discover—and land—the work, and life, most meaningful to them.

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No.60
68

* New York Times and Wall Street Journal bestseller multiple years running* Translated into 20 languages, with more than half a million copies sold worldwide* A Hudson and Indigo Best Book of the Year* Recommended by Shona Brown, Rachel Hollis, Jeff Kinney, Daniel Pink, Sheryl Sandberg, and Gretchen RubinRadical Candor has been embraced around the world by leaders of every stripe at companies of all sizes. Now a cultural touchstone, the concept has come to be applied to a wide range of human relationships.The idea is simple: You don't have to choose between being a pushover and a jerk. Using Radical Candor―avoiding the perils of Obnoxious Aggression, Manipulative Insincerity, and Ruinous Empathy―you can be kind and clear at the same time.Kim Scott was a highly successful leader at Google before decamping to Apple, where she developed and taught a management class. Since the original publication of Radical Candor in 2017, Scott has earned international fame with her vital approach to effective leadership and co-founded the Radical Candor executive education company, which helps companies put the book's philosophy into practice.Radical Candor is about caring personally and challenging directly, about soliciting criticism to improve your leadership and also providing guidance that helps others grow. It focuses on praise but doesn't shy away from criticism―to help you love your work and the people you work with.Radically Candid relationships with team members enable bosses to fulfill their three core responsibilities:1. Create a culture of Compassionate Candor2. Build a cohesive team3. Achieve results collaborativelyRequired reading for the most successful organizations, Radical Candor has raised the bar for management practices worldwide.

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No.61
68

To get the best answer―in business, in life―you have to ask the best possible question. Innovation expert Warren Berger shows that ability is both an art and a science.It may be the most underappreciated tool at our disposal, one we learn to use well in infancy―and then abandon as we grow older. Critical to learning, innovation, success, even to happiness―yet often discouraged in our schools and workplaces―it can unlock new business opportunities and reinvent industries, spark creative insights at many levels, and provide a transformative new outlook on life. It is the ability to question―and to do so deeply, imaginatively, and “beautifully.”In this fascinating exploration of the surprising power of questioning, innovation expert Warren Berger reveals that powerhouse businesses like Google, Nike, and Netflix, as well as hot Silicon Valley startups like Pandora and Airbnb, are fueled by the ability to ask fundamental, game-changing questions. But Berger also shares human stories of people using questioning to solve everyday problems―from “How can I adapt my career in a time of constant change?” to “How can I step back from the daily rush and figure out what really makes me happy?”By showing how to approach questioning with an open, curious mind and a willingness to work through a series of “Why,” “What if,” and “How” queries, Berger offers an inspiring framework of how we can all arrive at better solutions, fresh possibilities, and greater success in business and life.

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No.62
68

Leverage your authentic self into a valuable leadership strategyThe Art of Authenticity is a guide to becoming a better leader by achieving your best self. All people bring different sides of themselves to various situations. This book will show you how to broaden and deepen your effectiveness by presenting the most appropriate side of yourself. Dr. Karissa Thacker is the management psychologist called on by over two hundred Fortune 500 companies to work with high potential leaders. This book provides you with her expert guidance, based on validated psychological research and artful application of psychological principles to actual business situations, to help you become an authentic leader. You'll learn how to lead through reflection, action, and conscious choice, and how to maintain your guiding principles while effectively leading your team. By replacing habitual reactions with authentic ones, you'll find that you're modeling good behavior and effective decision-making―and that authenticity is contagious. This guide equips you with the tools and skills you need to be the catalyst of positive change your organization needs.How do you remain authentic while being an effective leader? This book argues that the question isn't a duality. Authenticity is the best way to lead, and the only way to maintain sustainable success as an organization. This insightful guide shows you how to find your authentic self, and leverage that into an effective, executable leadership strategy. Become authentic in a way that befits your values Show loyalty, honesty, ethics, and consideration Maintain authenticity in leadership roles Make conscious choices instead of blind reactionsSome are born to lead, other must be taught, but all leaders must work to retain their own values and basic sense of self. A simple pause can mean the difference between a knee-jerk reaction and an authentic decision, and the effects ripple throughout your organization. The Art of Authenticity is your guidebook to finding the true authentic leader within, and leading from the inside out for the long haul.

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No.64
68

*New York Times bestseller—over 40 million copies sold**The #1 Most Influential Business Book of the Twentieth Century*One of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for nearly three decades. It has transformed the lives of presidents and CEOs, educators and parents—millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the 7 Habits with modern additions from Sean Covey.The 7 Habits have become famous and are integrated into everyday thinking by millions and millions of people. Why? Because they work!With Sean Covey’s added takeaways on how the habits can be used in our modern age, the wisdom of the 7 Habits will be refreshed for a new generation of leaders.They include:Habit 1: Be ProactiveHabit 2: Begin with the End in MindHabit 3: Put First Things FirstHabit 4: Think Win/WinHabit 5: Seek First to Understand, Then to Be UnderstoodHabit 6: SynergizeHabit 7: Sharpen the SawThis beloved classic presents a principle-centered approach for solving both personal and professional problems. With penetrating insights and practical anecdotes, Stephen R. Covey reveals a step-by-step pathway for living with fairness, integrity, honesty, and human dignity—principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.

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No.65
68

Do you ever think you’re the only one making any sense? Or tried to reason with your partner with disastrous results? Do long, rambling answers drive you crazy? Or does your colleague’s abrasive manner rub you the wrong way?You are not alone. After a disastrous meeting with a highly successful entrepreneur, who was genuinely convinced he was ‘surrounded by idiots’, communication expert and bestselling author, Thomas Erikson dedicated himself to understanding how people function and why we often struggle to connect with certain types of people.Surrounded by Idiots is an international phenomenon, selling over 1.5 million copies worldwide. It offers a simple, yet ground-breaking method for assessing the personalities of people we communicate with – in and out of the office – based on four personality types (Red, Blue, Green and Yellow), and provides insights into how we can adjust the way we speak and share information.Erikson will help you understand yourself better, hone communication and social skills, handle conflict with confidence, improve dynamics with your boss and team, and get the best out of the people you deal with and manage. He also shares simple tricks on body language, improving written communication, advice on when to back away or when to push on, and when to speak up or shut up. Packed with ‘aha!’ and ‘oh no!’ moments, Surrounded by Idiots will help you understand and communicate with those around you, even people you currently think are beyond all comprehension.And with a bit of luck you can also be confident that the idiot out there isn’t you!

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No.66
67

The Challenge:Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?The Study:For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?The Standards:Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.The Comparisons:The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.The Findings:The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. The Hedgehog Concept: (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.“Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”Perhaps, but who can afford to ignore these findings?

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No.67
67

What's the secret to being indispensable—a true go-to person—in today's workplace? With new technology, constant change and uncertainty, and far-flung virtual teams, getting things done at work is tougher and more complex than ever. We're in the midst of a collaboration revolution, working with everyone, all the time, across silos and platforms. But sometimes it feels like we're stuck in a no-win cycle—dealing with an overwhelming influx of asks, with unclear lines of communication and authority. Overcommitment syndrome looms larger than ever before. But even amid the seeming chaos, there's always that indispensable go-to person who thrives on their many working relationships with people all over the organization chart. How do they do it? Go-to people consistently make themselves valuable to others, maintain a positive attitude of service, are creative and tenacious, and take personal responsibility for getting the right things done. In this game-changing yet practical book, talent guru and bestselling author Bruce Tulgan reveals the secrets of the go-to person in our new world of work. Based on an intensive study of people at all levels, in all kinds of organizations, Tulgan shows how go-to people think and behave differently, building up their influence with others—not by trying to do everything for everybody but by doing the right things at the right times for the right reasons, regardless of whether they have the formal authority. This book will teach you to: Understand the peculiar mathematics of real influence Lead from wherever you are—up, down, sideways, and diagonal Know when to say "no" or "not yet," and how to say "yes" Keep getting better and better at working together And much more. The Art of Being Indispensable at Work is the new How to Win Friends and Influence People for an era in which the guardrails of traditional management have been pulled away.

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No.68
67

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect TimingMost people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

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No.69
67

Do you dread the thought of wearing a suit and sitting in front of a computer screen all day? 120 Jobs That Won't Chain You to Your Desk highlights those dream jobs that won't leave you with desk-job slouch at the end of the day. Each job profile in the book includes quotes from people in the field as well as practical advice on launching a career. Some of the jobs profiled require college (and even an advanced degree), some require professional school, and some others simply require a very strong individual will. Many of these professions are tempting but might seem out of reach, since the path is not as direct (or well-traveled) as, say, that for an aspiring attorney or an accountant.Each job profile includes the following subjects:-A (Relatively Typical) Day in the Life-Extreme Days-Preparing for Success-Getting Your Foot in the Door-Biggest Challenges-Best Perks

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No.70
67

Steve Jobs is best known for being a co-founder of Apple Inc. Before Apple Inc., he was a brilliant designer and inventor who approached business with an unexpected savvy and joy of discovery. Jobs created gadgets that transformed todays digital era and leaves behind the legacy of a true visionary.

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No.71
67

THE INSTANT #1 New York Times BESTSELLERFrom the acclaimed, bestselling author of Make Your Bed—a short, inspirational book of advice and leadership lessons that Admiral McRaven collected over his four decades as a Navy SEAL.The title “Bullfrog” is given to the Navy SEAL who has served the longest on active duty. Admiral McRaven was honored to receive this honor in 2011 when he took charge of the United States Special Operations Command. When McRaven retired in 2014, he had 37 years as a Navy SEAL under his belt, leading men and women at every level of the special operations community. In the ensuing four years, he served as Chancellor to the entire University of Texas System, with its 230,000 students and 100,000 faculty and health care workers.During those four decades, Admiral McRaven dealt with every conceivable leadership challenge, from commanding combat operations—including the capture of Saddam Hussein, the rescue of Captain Phillips, and the raid for Osama bin Laden.THE WISDOM OF THE BULLFROG draws on these and countless other experiences from Admiral McRaven’s incredible life, including crisis situations, management debates, organizational transitions, and ethical dilemmas, to provide readers with the most important leadership lessons he has learned over the course of his forty years of service. Each chapter provides a Make Your Bed-like parable, rich with insights like those featured in his bestselling memoir, Sea Stories, about the specific leadership traits required to be at the top of your game, including: Who Dares, Wins Run to the Sound of the Guns No Plan Survives First Contact with the Enemy THE WISDOM OF THE BULLFROG is Admiral McRaven’s clear-eyed treatise on the leadership qualities that separate the good from the truly great.

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No.72
67

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon EditorsThe world’s most trusted guide for leaders in transitionTransitions are a critical time for leaders. In fact, most agree that moving into a new role is the biggest challenge a manager will face. While transitions offer a chance to start fresh and make needed changes in an organization, they also place leaders in a position of acute vulnerability. Missteps made during the crucial first three months in a new role can jeopardize or even derail your success.In this updated and expanded version of the international bestseller The First 90 Days, Michael D. Watkins offers proven strategies for conquering the challenges of transitions—no matter where you are in your career. Watkins, a noted expert on leadership transitions and adviser to senior leaders in all types of organizations, also addresses today’s increasingly demanding professional landscape, where managers face not only more frequent transitions but also steeper expectations once they step into their new jobs.By walking you through every aspect of the transition scenario, Watkins identifies the most common pitfalls new leaders encounter and provides the tools and strategies you need to avoid them. You’ll learn how to secure critical early wins, an important first step in establishing yourself in your new role. Each chapter also includes checklists, practical tools, and self-assessments to help you assimilate key lessons and apply them to your own situation.Whether you’re starting a new job, being promoted from within, embarking on an overseas assignment, or being tapped as CEO, how you manage your transition will determine whether you succeed or fail. Use this book as your trusted guide.

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No.73
67

Addressing all levels of the corporate ladder, from customer service to the CEO, this business-savvy handbook explores "The Excellence Myth," revealing a new philosophy of excellence to help individuals and organizations reach their performance potential. Including both personal anecdotes as well as the results of a 23,000-participant study, the book details the keys to expanding leadership skills, improving employee satisfaction and job performance, and securing customer loyalty. The guide also explains how making "The Daily Choice" will empower employees to reach new heights of excellence, creating delightful customer experiences and achieving results from the bottom up.

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No.74
67

The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children?This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth.Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?)Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

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No.75
67

A trusted advisor to America's top corporations and recognized as one of today's preeminent marketing experts, Jay Abraham has created a program of proven strategies to help you realize undreamed-of success!Unseen opportunities face each of us every day. Using clear examples from his own experience, Jay explains just how easy it can be to find and/or create new opportunities for wealth-building in any existing business, enterprise, or venture.And just how easy can it be? One entrepreneur took the concept of the ballpoint pen and refined it into a multimillion-dollar idea: roll-on deodorant. Fred Smith of Federal Express took the methods that banks use for clearing checks to develop an overnight delivery company that has revolutionized the way we do business. Now, what have you seen--or are going to see--that you could take and turn to your advantage?In Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition, the program focuses on helping you spot the hidden assets, overlooked opportunities, and untapped resources around you, and gives you, and gives you fresh eyes with which to see and capitalize on them. You'll also learn how to adapt and apply these tools to your unique circumstances to maximize your income, influence, power, and success.

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No.76
67

The #1 New York Times bestseller. More than 2 million copies sold!Look for Brené Brown’s new podcast, Dare to Lead, as well as her ongoing podcast Unlocking Us!From thought leader Brené Brown, a transformative new vision for the way we lead, love, work, parent, and educate that teaches us the power of vulnerability.“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; . . . who at the best knows in the end the triumph of high achievement, and who at worst, if he fails, at least fails while daring greatly.”—Theodore RooseveltEvery day we experience the uncertainty, risks, and emotional exposure that define what it means to be vulnerable or to dare greatly. Based on twelve years of pioneering research, Brené Brown PhD, MSW, dispels the cultural myth that vulnerability is weakness and argues that it is, in truth, our most accurate measure of courage.Brown explains how vulnerability is both the core of difficult emotions like fear, grief, and disappointment, and the birthplace of love, belonging, joy, empathy, innovation, and creativity. She writes: “When we shut ourselves off from vulnerability, we distance ourselves from the experiences that bring purpose and meaning to our lives.”Daring Greatly is not about winning or losing. It’s about courage. In a world where “never enough” dominates and feeling afraid has become second nature, vulnerability is subversive. Uncomfortable. It’s even a little dangerous at times. And, without question, putting ourselves out there means there’s a far greater risk of getting criticized or feeling hurt. But when we step back and examine our lives, we will find that nothing is as uncomfortable, dangerous, and hurtful as standing on the outside of our lives looking in and wondering what it would be like if we had the courage to step into the arena—whether it’s a new relationship, an important meeting, the creative process, or a difficult family conversation. Daring Greatly is a practice and a powerful new vision for letting ourselves be seen.

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No.78
67

Based on a Navy SEAL's inspiring graduation speech, this #1 New York Times bestseller of powerful life lessons "should be read by every leader in America" (Wall Street Journal).If you want to change the world, start off by making your bed.On May 17, 2014, Admiral William H. McRaven addressed the graduating class of the University of Texas at Austin on their Commencement day. Taking inspiration from the university's slogan, "What starts here changes the world," he shared the ten principles he learned during Navy Seal training that helped him overcome challenges not only in his training and long Naval career, but also throughout his life; and he explained how anyone can use these basic lessons to change themselves-and the world-for the better.Admiral McRaven's original speech went viral with over 10 million views. Building on the core tenets laid out in his speech, McRaven now recounts tales from his own life and from those of people he encountered during his military service who dealt with hardship and made tough decisions with determination, compassion, honor, and courage. Told with great humility and optimism, this timeless book provides simple wisdom, practical advice, and words of encouragement that will inspire readers to achieve more, even in life's darkest moments."Powerful." --USA Today"Full of captivating personal anecdotes from inside the national security vault." --Washington Post"Superb, smart, and succinct." --Forbes

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No.79
67

A groundbreaking look at why our interactions with others hold the key to success, from the bestselling author of OriginalsFor generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But in today’s dramatically reconfigured world, success is increasingly dependent on how we interact with others. In Give and Take, Adam Grant, an award-winning researcher and Wharton’s highest-rated professor, examines the surprising forces that shape why some people rise to the top of the success ladder while others sink to the bottom. Praised by social scientists, business theorists, and corporate leaders, Give and Take opens up an approach to work, interactions, and productivity that is nothing short of revolutionary.

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No.80
67

The instant #1 NEW YORK TIMES Bestseller"A must read for anyone hoping to live a creative life... I dare you not to be inspired to be brave, to be free, and to be curious.” —PopSugarFrom the worldwide bestselling author of Eat Pray Love and City of Girls: the path to the vibrant, fulfilling life you’ve dreamed of.Readers of all ages and walks of life have drawn inspiration and empowerment from Elizabeth Gilbert’s books for years. Now this beloved author digs deep into her own generative process to share her wisdom and unique perspective about creativity. With profound empathy and radiant generosity, she offers potent insights into the mysterious nature of inspiration. She asks us to embrace our curiosity and let go of needless suffering. She shows us how to tackle what we most love, and how to face down what we most fear. She discusses the attitudes, approaches, and habits we need in order to live our most creative lives. Balancing between soulful spirituality and cheerful pragmatism, Gilbert encourages us to uncover the “strange jewels” that are hidden within each of us. Whether we are looking to write a book, make art, find new ways to address challenges in our work, embark on a dream long deferred, or simply infuse our everyday lives with more mindfulness and passion, Big Magic cracks open a world of wonder and joy.

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No.81
67

#1 NEW YORK TIMES BESTSELLER • Brené Brown has taught us what it means to dare greatly, rise strong, and brave the wilderness. Now, based on new research conducted with leaders, change makers, and culture shifters, she’s showing us how to put those ideas into practice so we can step up and lead.Don’t miss the five-part Max docuseries Brené Brown: Atlas of the Heart!ONE OF BLOOMBERG’S BEST BOOKS OF THE YEARLeadership is not about titles, status, and wielding power. A leader is anyone who takes responsibility for recognizing the potential in people and ideas, and has the courage to develop that potential.When we dare to lead, we don’t pretend to have the right answers; we stay curious and ask the right questions. We don’t see power as finite and hoard it; we know that power becomes infinite when we share it with others. We don’t avoid difficult conversations and situations; we lean into vulnerability when it’s necessary to do good work.But daring leadership in a culture defined by scarcity, fear, and uncertainty requires skill-building around traits that are deeply and uniquely human. The irony is that we’re choosing not to invest in developing the hearts and minds of leaders at the exact same time as we’re scrambling to figure out what we have to offer that machines and AI can’t do better and faster. What can we do better? Empathy, connection, and courage, to start.Four-time #1 New York Times bestselling author Brené Brown has spent the past two decades studying the emotions and experiences that give meaning to our lives, and the past seven years working with transformative leaders and teams spanning the globe. She found that leaders in organizations ranging from small entrepreneurial startups and family-owned businesses to nonprofits, civic organizations, and Fortune 50 companies all ask the same question:How do you cultivate braver, more daring leaders, and how do you embed the value of courage in your culture?In Dare to Lead, Brown uses research, stories, and examples to answer these questions in the no-BSstyle that millions of readers have come to expect and love.Brown writes, “One of the most important findings of my career is that daring leadership is a collection of four skill sets that are 100 percent teachable, observable, and measurable. It’s learning and unlearning that requires brave work, tough conversations, and showing up with your whole heart. Easy? No. Because choosing courage over comfort is not always our default. Worth it? Always. We want to be brave with our lives and our work. It’s why we’re here.”Whether you’ve read Daring Greatly and Rising Strong or you’re new to Brené Brown’s work, this book is for anyone who wants to step up and into brave leadership.

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No.83
67

Do you ever think you’re the only one making any sense? Or tried to reason with your partner with disastrous results? Do long, rambling answers drive you crazy? Or does your colleague’s abrasive manner rub you the wrong way?You are not alone. After a disastrous meeting with a highly successful entrepreneur, who was genuinely convinced he was ‘surrounded by idiots’, communication expert and bestselling author, Thomas Erikson dedicated himself to understanding how people function and why we often struggle to connect with certain types of people.Surrounded by Idiots is an international phenomenon, selling over 1.5 million copies worldwide. It offers a simple, yet ground-breaking method for assessing the personalities of people we communicate with – in and out of the office – based on four personality types (Red, Blue, Green and Yellow), and provides insights into how we can adjust the way we speak and share information.Erikson will help you understand yourself better, hone communication and social skills, handle conflict with confidence, improve dynamics with your boss and team, and get the best out of the people you deal with and manage. He also shares simple tricks on body language, improving written communication, advice on when to back away or when to push on, and when to speak up or shut up. Packed with ‘aha!’ and ‘oh no!’ moments, Surrounded by Idiots will help you understand and communicate with those around you, even people you currently think are beyond all comprehension.And with a bit of luck you can also be confident that the idiot out there isn’t you!

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No.84
67

*Major New York Times Bestseller*More than 2.6 million copies sold*One of The New York Times Book Review's ten best books of the year*Selected by The Wall Street Journal as one of the best nonfiction books of the year*Presidential Medal of Freedom Recipient*Daniel Kahneman's work with Amos Tversky is the subject of Michael Lewis's best-selling The Undoing Project: A Friendship That Changed Our MindsIn his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, world-famous psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think.System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgments and decisions.Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble. Topping bestseller lists for almost ten years, Thinking, Fast and Slow is a contemporary classic, an essential book that has changed the lives of millions of readers.

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No.85
67

The Energy Bus, an international best seller by Jon Gordon, takes readers on an enlightening and inspiring ride that reveals 10 secrets for approaching life and work with the kind of positive, forward thinking that leads to true accomplishment at work and at home. Jon infuses this engaging story with keen insights as he provides a powerful roadmap to overcome adversity and bring out the best in yourself and your team. When you get on The Energy Bus you’ll enjoy the ride of your life.

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No.86
67

The #1 New York Times bestseller that examines how people can champion new ideas—and how leaders can fight groupthink, from the author of Give and Take and co-author of Option B“Reading Originals made me feel like I was seated across from Adam Grant at a dinner party, as one of my favorite thinkers thrilled me with his insights and his wonderfully new take on the world.” —Malcolm Gladwell, author of Outliers and The Tipping Point“Originals is one of the most important and captivating books I have ever read, full of surprising and powerful ideas. It will not only change the way you see the world; it might just change the way you live your life. And it could very well inspire you to change your world.” —Sheryl Sandberg, COO of Facebook and author of Lean InWith Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn’t even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.

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No.87
67

More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times bestselling author and marketing expert Donald Miller. And they are making millions.If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media.Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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No.88
67

Your Entire Marketing Strategy on One PageTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it, you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero.Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.In this groundbreaking new book you’ll discover:• How to get new customers, clients or patients and how to make more profit from existing ones.• Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses.• How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money.• A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan.• How to annihilate competitors and make yourself the only logical choice.• How to get amazing results on a small budget using the secrets of direct response marketing.• How to charge high prices for your products and services and have customers actually thank you for it.

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No.89
67

Move over Millennials, there's a new kid in town.Today, Generation Z (ages 13-24) is the largest living generation, outpacing Millennials by 3 million. They represent 2 out of every 5 American consumers and influence $655B per year in purchases in the US alone! This generation is wielding its mighty influence on every other generation, in every industry. Is your marketing department still focusing on Millennials? If so, you're missing massive potential from Generation Z.This generation of digital natives is an entirely different type of consumer--one you need a fresh marketing strategy to reach. This book by internationally-acclaimed researcher and speaker Sarah Weise will teach you the new rules for marketing and brand-building for this youth generation. Packed with stories and insights from dozens of youth research projects, you'll discover what you need to know about how this next generation of customers wants to learn, transact, and engage with brands like yours.In InstaBrain, you will learn:· Where they go for different types of content· What draws them in· How they make buying decisions· What keeps them coming back· How to tailor your marketing strategy for this new generation........................PRAISE FOR INSTABRAIN:"A game-changing approach to marketing, sales, and advertising. Sarah Weise writes in clear, jargon-free prose, and the stories and examples from both B2C and B2B were right on point. This new set of rules is the how-to guide your agency needs to create irresistible user experiences that engage and connect with this powerful generation of young consumers."- Michael Salamon, Partner at UX/UI agency Lousy "Wow. I learned so much new information reading InstaBrain: The New Rules of Marketing to Generation Z! I think I speak for lots of marketers when I say that I didn't know what I didn't know. As human beings, we assume that other generations are more or less like our own. But this is so not true with Gen Z. They bring an honest, back-to-basics, can-do, work ethic ethos to all of us and have vastly different habits when they research and interact with a brand. Sarah Weise delivers this important information in a clear, comprehensive way. I couldn't put the book down! Highly recommended for ALL business people."-Jon Wuebben, Author of Future Marketing "Sarah Weise offers easy-to-apply strategies to help make you a better marketer in today's world. You will learn techniques that will change your strategy, whether you are marketing directly to youth or not. Amazing read and right on target."- Joni Rayos Samilin, CEO of The Mindset Group

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No.90
67

Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake.Brands know a new approach is needed. But most don't realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.Frictionargues that brands don't simply need clever messages or new, shiny technologies. Theyneed a fundamental change in strategy. Friction provides a system for embracingtransparency, engaging audiences, creating evangelists, and unleashingunprecedented growth.The authors ofFrictionhave worked onsome of the industry's most innovative assignments for the world's most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.

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No.91
67

“I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you're going to want to hear what Brittany has to say.”–Iskra Lawrence, Aerie Model and Instagram star (@iskra)If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . .As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it's going. In this book she'll reveal how to:*Build an audience and keep them engaged*Package your brand and pitch your favorite companies*Monetize your influence and figure out how much to chargePlus tips on:*Landing an agent*Getting on the radar of your favorite sites*Praising a brand without alienating their competitorsWhether you’re just starting out or you're ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she’ll show you how to elevate your profile, embrace your edge, and make money—all while doing what you love.

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No.92
67

The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much moreIn today’s digital age, the traditional sales funnel―marketing at the top, sales in the middle, customer service at the bottom―is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company―but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer.Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth.They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer.Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company.They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.

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No.93
67

“My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart StoresHarvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content.NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERGCompanies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy.Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole.Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anandteaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves.Praise for The Content Trap“A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG“The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal

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No.94
67

We know why diversity is important, but how do we drive real change at work? Diversity and inclusion expert Jennifer Brown provides a step-by-step guide for the personal and emotional journey we must undertake to create an inclusive workplace where everyone can thrive.Human potential is unleashed when we feel like we belong. That's why inclusive workplaces experience higher engagement, performance, and profits. But the reality is that many people still feel unable to bring their true selves to work. In a world where the talent pool is becoming increasingly diverse, it's more important than ever for leaders to truly understand how to support inclusion.Drawing on years of work with many leading organizations, Jennifer Brown shows what leaders at any level can do to spark real change. She guides readers through the Inclusive Leader Continuum, a set of four developmental stages: unaware, aware, active, and advocate. Brown describes the hallmarks of each stage, the behaviors and mind-sets that inform it, and what readers can do to keep progressing. Whether you're a powerful CEO or a new employee without direct reports, there are actions you can take that can drastically change the day-to-day reality for your colleagues and the trajectory of your organization.Anyone can--and should--be an inclusive leader. Brown lays out simple steps to help you understand your role, boost your self-awareness, take action, and become a better version of yourself in the process. This book will meet you where you are and provide a road map to create a workplace of greater mutual understanding where everyone's talents can shine.

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No.95
67

“Accessible and authoritative . . . While we may not have much power to eradicate our own prejudices, we can counteract them. The first step is to turn a hidden bias into a visible one. . . . What if we’re not the magnanimous people we think we are?”—The Washington PostI know my own mind.I am able to assess others in a fair and accurate way.These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality, disability status, and nationality.“Blindspot” is the authors’ metaphor for the portion of the mind that houses hidden biases. Writing with simplicity and verve, Banaji and Greenwald question the extent to which our perceptions of social groups—without our awareness or conscious control—shape our likes and dislikes and our judgments about people’s character, abilities, and potential.In Blindspot, the authors reveal hidden biases based on their experience with the Implicit Association Test, a method that has revolutionized the way scientists learn about the human mind and that gives us a glimpse into what lies within the metaphoric blindspot.The title’s “good people” are those of us who strive to align our behavior with our intentions. The aim of Blindspot is to explain the science in plain enough language to help well-intentioned people achieve that alignment. By gaining awareness, we can adapt beliefs and behavior and “outsmart the machine” in our heads so we can be fairer to those around us. Venturing into this book is an invitation to understand our own minds.Brilliant, authoritative, and utterly accessible, Blindspot is a book that will challenge and change readers for years to come.Praise for Blindspot“Conversational . . . easy to read, and best of all, it has the potential, at least, to change the way you think about yourself.”—Leonard Mlodinow, The New York Review of Books“Banaji and Greenwald deserve a major award for writing such a lively and engaging book that conveys an important message: Mental processes that we are not aware of can affect what we think and what we do. Blindspot is one of the most illuminating books ever written on this topic.”—Elizabeth F. Loftus, Ph.D., distinguished professor, University of California, Irvine; past president, Association for Psychological Science; author of Eyewitness Testimony

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No.96
67

We Need to Talk!Conversations about taboo topics happen at work every day. And if they aren't handled effectively, they can become polarizing and divisive, impacting productivity, engagement, retention, teamwork, and even employees' sense of safety in the workplace.In this concise and powerful book, Mary-Frances Winters shows how to deal with sensitive subjects in a way that brings people together instead of driving them apart. She helps you become aware of the role culture plays in shaping people's perceptions, habits, and communication styles and gives detailed guidance for structuring conversations about those things we're not supposed to talk about.Preparation is crucial—but so is intent. Winters advises you to “come from your heart, learn from your mistakes, and continue to contribute to making this a more inclusive world for all.”

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No.97
67

Wall Street Journal BestsellerIn this groundbreaking guide, a management expert outlines the transformative leadership skill of tomorrow—one that can make it possible to build truly diverse and inclusive teams which value employees’ need to belong while being themselves.Humans have two basic desires: to stand out and to fit in. Companies respond by creating groups that tend to the extreme—where everyone fits in and no one stands out, or where everyone stands out and no one fits in. How do we find that happy medium where workers can demonstrate their individuality while also feeling they belong?The answer, according to Stefanie Johnson, is to Inclusify. In this essential handbook, she explains what it means to Inclusify and how it can be used to strengthen any business. Inclusifying—unlike “diversifying” or “including”— implies a continuous, sustained effort towards helping diverse teams feel engaged, empowered, accepted, and valued. It’s no use having diversity if everyone feels like an outsider, she contends.In her research, Johnson found common problems leaders exhibit which frustrate their attempts to create diverse and cohesive teams. Leaders that underestimated the importance of group coherence and dynamics often have employees who do not feel like they belong; leaders that ignore the benefits of listening to different perspectives leave some people feeling like they cannot be their authentic selves.By contrast, leaders who Inclusify can forge strong relationships with their teams, inspire greater productivity from all of their workers, and create a more positive environment for everyone. Having a true range of different voices is good for the bottom line—it allows for the development of the best, most innovative, and creative solutions that are essential to success.Inclusify reveals the unexpected ways that well-intentioned leaders undermine their teams, explains how to recognize the myths and misperceptions that drive these behaviors, and provides practical strategies to become an Inclusifyer. By learning why uniqueness and belonging are so imperative, leaders can better understand what makes their employees tick and find ways to encourage them to be themselves while ensuring they feel like they are fully part of the group. The result is a fully engaged team filled with diverse perspectives—the key to creating innovative and imaginative ideas that drive value.

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No.98
67

The highly-acclaimed, practical guide for how to be an ally in the workplace, now in its 2nd edition.Are you looking to build a workplace culture with a certain buzz about it? Where employees are thriving and engagement survey scores are through the roof? Where people from different backgrounds, races, genders, sexual orientations and identities, ages, and abilities are hired and set up for success?One secret to creating this kind of vibrant and supportive workplace is practicing active allyship. With the Better Allies® approach, it's something anyone can do.Since originally publishing Better Allies in 2019, Karen Catlin has amassed dozens of new scenarios and insights through her talks, workshops, and community interactions. In this fully revised second edition, you'll learn to spot situations where you can create a more inclusive culture, along with straightforward steps to take and changes to make. Catlin, a highly-sought after expert on allyship, will walk you through: Attracting and hiring a diverse workforce Cultivating an environment where coworkers feel welcome, respected, and supported Amplifying and advocating for others Giving effective and equitable performance feedback Using more inclusive language Running inclusive conferences and events Read this book to learn the Better Allies® approach, level-up your ally skills, and create a culture where everyone can do their best work and thrive.

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No.99
67

A timely, must-have guide to understanding and overcoming bias in the workplace, from the experts at FranklinCovey.Unconscious bias affects everyone. It can look like the disappointment of an HR professional when a candidate for a new position asks about maternity leave. It can look like preferring the application of a red brick university graduate over one from a state school. It can look like assuming a man is more entitled to speak in a meeting than his female junior colleague.Ideal for every manager who wants to understand and move past their own preconceived ideas, Unconscious Bias explains that bias is the result of mental shortcuts, our likes and dislikes, and is a natural part of the human condition. And what we assume about each other and how we interact with one another has vast effects on our organisational success - especially in the workplace. Teaching you how to overcome unconscious bias, this book provides more than thirty unique tools, such as a prep worksheet and a list of ways to reframe your unconscious thoughts.According to the experts at FranklinCovey, your workplace can achieve its highest performance rate once you start to overcome your biases and allow your employees to be whole people. By recognising bias, emphasising empathy and curiosity, and making true understanding a priority in the workplace, we can unlock the potential of every person we encounter.

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No.100
67

The key to advancing gender equality? Men.Women are at a disadvantage. At home, they often face an unequal division of household chores and childcare, and in the workplace, they deal with lower pay, lack of credit for their contributions, roadblocks to promotion, sexual harassment, and more. And while organizations are looking to address these issues, too many gender-inclusion initiatives focus on how women themselves should respond, reinforcing the perception that these are "women's issues" and that men—often the most influential stakeholders in an organization—don't need to be involved.Gender-in-the-workplace experts David G. Smith and W. Brad Johnson counter this perception. In this important book, they show that men have a crucial role to play in promoting gender equality at work. Research shows that when men are deliberately engaged in gender-inclusion programs, 96 percent of women in those organizations perceive real progress in gender equality, compared with only 30 percent of women in organizations without strong male engagement.Good Guys is the first practical, research-based guide for how to be a male ally to women in the workplace. Filled with firsthand accounts from both men and women, and tips for getting started, the book shows how men can partner with their female colleagues to advance women's leadership and equality by breaking ingrained gender stereotypes, overcoming unconscious biases, developing and supporting the talented women around them, and creating productive and respectful working relationships with women.

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